Check out this totally pro video of the iPad 2 launch in Munich, Germany. It was shot, edited and uploaded entirely on an iPad 2 using iMovie. The entire process took less than a hour. It’s even in HD (720p).
It was shot by journalist Richard Gutjahr. Gutjahr made headlines himself last year as the first guy in line for the original iPad at Apple’s 5th Ave. Store in New York. Gutjahr bumped pro-line sitter Greg Packer.
It’s pretty amazing that such a professional video was prepared and published in less than an hour. Could never do it that quickly with a camcorder/MacBook/Aircard combo.
Here’s the finished product:
Here are some pictures and an explanation of the equipment and methods (in German).
Leander Kahney is the editor and publisher of Cult of Mac.
Leander is a longtime technology reporter and the author of six acclaimed books about Apple, including two New York Times bestsellers: Jony Ive: The Genius Behind Apple’s Greatest Products and Inside Steve’s Brain, a biography of Steve Jobs.
He’s also written a top-selling biography of Apple CEO Tim Cook and authored Cult of Mac and Cult of iPod, which both won prestigious design awards. Most recently, he was co-author of Cult of Mac, 2nd Edition.
Leander has been reporting about Apple and technology for nearly 30 years.
Before founding Cult of Mac as an independent publication, Leander was news editor at Wired.com, where he was responsible for the day-to-day running of the Wired.com website. He headed up a team of six section editors, a dozen reporters and a large pool of freelancers. Together the team produced a daily digest of stories about the impact of science and technology, and won several awards, including several Webby Awards, 2X Knight-Batten Awards for Innovation in Journalism and the 2010 MIN (Magazine Industry Newsletter) award for best blog, among others.
Before being promoted to news editor, Leander was Wired.com’s senior reporter, primarily covering Apple. During that time, Leander published a ton of scoops, including the first in-depth report about the development of the iPod. Leander attended almost every keynote speech and special product launch presented by Steve Jobs, including the historic launches of the iPhone and iPad. He also reported from almost every Macworld Expo in the late ’90s and early ‘2000s, including, sadly, the last shows in Boston, San Francisco and Tokyo. His reporting for Wired.com formed the basis of the first Cult of Mac book, and subsequently this website.
Before joining Wired, Leander was a senior reporter at the legendary MacWeek, the storied and long-running weekly that documented Apple and its community in the 1980s and ’90s.
Leander has written for Wired magazine (including the Issue 16.04 cover story about Steve Jobs’ leadership at Apple, entitled Evil/Genius), Scientific American, The Guardian, The Observer, The San Francisco Chronicle and many other publications.
Leander has a postgrad diploma in artificial intelligence from the University of Aberdeen, and a BSc (Hons) in experimental psychology from the University of Sussex.
He has a diploma in journalism from the UK’s National Council for the Training of Journalists.
Leander lives in San Francisco, California, and is married with four children. He’s an avid biker and has ridden in many long-distance bike events, including California’s legendary Death Ride.
You can find out more about Leander on LinkedIn and Facebook. You can follow him on X at @lkahney or Instagram.
9 responses to “News Report of iPad 2 Festivities Was Shot & Broadcast — On iPad 2”
This video only makes me want an iPad 2, even more.
I would argue the statement that you could ‘never’ do such a thing with a standard camera and laptop in the same time. Pros can do a lot of stuff really fast so maybe you can.
That said, given the tools used, yeah it’s an impressive video that can be added to the collection of the music video, the gas explosion etc. Although it doesn’t negate that a better camera is still called for. Not some massive 12MP nonsense which is over kill, but say a 3MP or equal wouldn’t be a bad thing. Hopefully next time
OK, I’m kind of impressed. He buys an iPad and the first thing he does is makes a movie. Waiting for mine to come in the mail.
I’ve heard the Wintards say that it is impossible to produce content on the iPad. Is this pro video acceptable as producing content or not? I’m just not sure what type of content Wintards mean. Is this something a netbook could do better or not? It’s rather confusing when one group says you can do something with a device and another group says it isn’t possible at all. If this type of video can be done on an iPad 2, then why would the iPad be considered a useless product? I don’t know much about video photography, but the video seemed decent. It certainly didn’t have video stabilization because I could see shaking in some of the shots. Still, I wouldn’t say it was an unwatchable video.
Maybe, but not likely, if Apple sees that many users use the cameras for video shooting, they’ll upgrade the cameras to a higher quality component. The iPad cameras will probably be upgraded eventually, but I don’t think Apple would do it because a few users asked for it.
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