Apple Files Trademark For Apple Corps' Official Logo | Cult of Mac

Apple Files Trademark For Apple Corps’ Official Logo


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Way back in 1978, Apple Corps successfully got Apple to agree never to enter the music industry in court… a ban that Apple was obviously successful at whittling away at, slowly but surely, over the next twenty odd years. That culminated in a 2007 settlement that resulted in most of Apple Corps’ trademarks being given to Apple, Inc… a settlement that ultimately led to the release of the Beatles catalog on iTunes back in late 2010.

Curiously, though, one Apple Corps trademark that Apple never got was for Apple Corps’ distinctive and fruity logo. That’s now changed, with Apple having applied for Apple Corps’ Granny Smith apple logo with the European Treademarks Office on March 11th, 2011, covering everything from computer hardware, online social networking services, musical instruments, games, clothing, advertising and broadcasting.

In trademark disputes, gaining control over your opponent’s official logo is what is called a fatality. After twenty three years, it looks like the dispute between Apple Corps and Apple is over once and for all.