Apple has rebranded its Apple Music Live series and kicks off a new season with a live performance by Harry Styles in New York City on Friday, May 20.
Apple Music subscribers can tune into the live show and enjoy a seven-part video interview with Styles anytime.
Revamped Apple Music Live series returns with Harry Styles show May 20
Apple has often promoted its music services with live concert events and feature interviews, though the COVID-19 pandemic interrupted things.
Now the live events return in the form of Apple Music Live. The new concert series launches Friday with a live concert from Harry Styles performing his new album, Harry’s House.
The Cupertino tech giant said Apple Music Live gives musicians a chance to perform on stage and connect with their audiences. Each new event will focus on a specific artist.
Right now on Apple Music fans can view a rather lengthy-sounding seven-part video in which Zane Lowe interviews Harry Styles. It’s available on Apple Music as part of the Apple Music Live promotion.
Introducing #AppleMusicLive, a new concert series with your favorite artists.@Harry_Styles kicks it all off live from New York on May 20, only on Apple Music. https://t.co/K9ZnrDiWKT pic.twitter.com/IUx3WQ1I4f
— Apple Music (@AppleMusic) May 17, 2022
Apple said subscribers will be able to tune into the live performance “as it happens.” That will be Friday at 5 p.m. PT / 8 p.m. ET.
After the first concert with Styles, we have no details about how the series will continue. It seems likely Apple will feature a new live show by a different artist on a regular basis, along with featured interviews.
Apple history of live music events included the iTunes Festival and the now-discontinued Apple Music Festival. The company briefly introduced “Apple Music Live” in 2019 as a concert series in the U.K. But it didn’t return, probably because of the pandemic.
The Apple Music Live series is available to Apple Music subscribers. Subscribe to Apple Music for $9.99 per month as an individual, $14.99 per month as a family or via any tier of the Apple One subscription service.