With Friday being the official launch day for sales of Apple’s new iPad Air (and the 5G iPhone SE), Apple has rolled out a new ad depicting high school students battling to become class president. The powerful new tablet is their primary weapon.
Apple’s new ‘Election’ ad shows the power of iPad Air and iPadOS
The YouTube spot, called “Election,” features high school students named Emma and Max using the well-reviewed new iPad Air to create their election campaigns.
Set to a soundtrack of “This Town Ain’t Big Enough for Both of Us,” by Sparks, the ad shows off the iPad Air’s camera, Apple Pencil support, 5G connectivity, messaging, keyboard compatibility and other features.
Let’s go over some of the tablet’s features, courtesy of the Cupertino tech giant:
Introducing the new iPad Air. Supercharged by the Apple M1 chip. In five amazing colors. 10.9-inch Liquid Retina display with 5G. (Cellular models subject to availability. Accessories sold separately.) 12MP Ultra Wide front camera with Center Stage. And, of course, it works with Apple Pencil and Magic Keyboard.
Watch the new ad below:
At the end of the roughly 1-minute spot — watch out for that sneaky Sonia, by the way — comes its familiar tagline: “Your next computer is not a computer.” It’s familiar because Apple has trotted it out for other iPads, including the iPad Pro.
As has been widely reported, the new iPad Air is now very similar to the current iPad Pro. Both tablets feature M1 chips and a Center Stage camera setup. It makes you wonder what features the upcoming refresh of the iPad Pro will include.
iPad Air prices start at $599 through Apple’s website and retail stores, including Amazon.
Where to buy: Amazon
