Tumblr founder David Karp has said he never wanted advertisements on his social network and microblogging platform, Tumblr. But they came in after a sale of the company in 2013. A lot of people find them tacky and annoying.
Fortunately for those who hate the ads, Tumblr said Thursday you can now pay to make ads go away.
Now you can view Tumblr ad-free — for a price
Tumblr told users via blog post they can now pay by subscription to remove advertisements when browsing blogs and posts. Those who pay stop seeing ads when using the social network on the web or through the mobile app.
Users will have a choice of a monthly subscription of $4.99 or an annual subscription of $39.99, with a 33% discount, to remove advertisements. Naturally, the subscriptions are optional. Those who don’t mind the ads or don’t want to pay can continue using Tumblr for free with ads.
“As of today, you can set up ad-free browsing on your personal desktop computer, from anywhere in the world, and then enjoy the same effervescent Tumblr you know and love (yes, including mobile) without the interruption of ads,” Tumblr said.
While Tumblr’s announcement shows the network is still committed to supporting its users, some people have speculated it may come too late. Tumblr has lost many users since it banned adult content after being removed from the App Store over because of child pornography allegedly being on the platform.
But for those who still appreciate the network, an ad-free experience may be a boon.
You can get the Tumblr app for iOS for free on the App Store.
Price: free with ads or ad-free for $4.99 per month or $39.99 per year
Where to download: App Store