Jon Stewart PSA cures tragedy of being unable to find Apple TV+

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Jon Stewart PSA cures tragedy of being unable to find Apple TV+
If you can't watch Jon Stewart's new show because you can’t find Apple TV+, don’t blame him.
Screenshot: Apple TV+

Jon Stewart wants to be sure everyone knows how to find Apple TV+. So much so, in fact, that he created a public service announcement to help all the “innocent people who may never know the pleasures of Schmigadoon.” Stewart has an ulterior motive, of course: His new talk shows debuts Thursday on the streaming service.

Watch the wackiness now. That way you can be sure to see the first episode of The Problem With Jon Stewart on Apple TV+ for free.

How not to find Apple TV+

Stewart’s tongue-in-cheek guide to accessing Apple TV+ appeared Wednesday on Twitter.

“Every year, thousands of hours of high-quality content go unwatched because good, hard-working people don’t know how to find Apple TV+,” Stewart says. He then proceeds to tell people how to locate the service at “appletv\ff”/!/.com.” Which, of course, is not it. (Stewart is a comedian.) Fortunately, the video prominently shows the correct address: tv.apple.com.

A follow-up post from the show’s official Twitter feed promises, “You can watch Episode 1 of The Problem With Jon Stewart for FREE on Apple TV+ (for a limited time… then Apple wants your money).”

That said, Stewart’s PSA points out the service is available “for less than the price of a cup of coffee. It’s a high-end cup of coffee. And a scone.” The actual cost for an Apple TV+ subscription is $4.99 per month, and that brings everything else on the streaming service. There’s the aforementioned, well-reviewed musical comedy Schmigadoon!,  plus sitcoms, mysteries, thrillers, crime dramas, sci-fi, children’s shows and more.

More about The Problem With Jon Stewart

The Problem With Jon Stewart is the comedian’s first series since leaving The Daily Show in 2015. He won 20 Emmy Awards during his run on that program. His new Apple TV+ production will be a one-hour, single-issue series exploring topics that are currently part of the national conversation.

Apple describes the upcoming show like this: “It’s easy to feel overwhelmed by the world’s problems. It’s harder to pinpoint the systems responsible for creating them. In this series, Jon Stewart brings together people impacted by different parts of a problem to discuss one big question: How do we come up with change?”

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