Apple pumps another $30 million into Racial Equity and Justice Initiative

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Apple REJI initiative
"The call to build a more just and equitable world is an urgent one," Apple CEO Tim Cook said.
Photo: Apple

Apple on Tuesday announced plans to commit another $30 million to its Racial Equity and Justice Initiative (REJI), supporting those who are “leading the charge in creating a more inclusive, more just world.”

The latest pledge builds on the $100 million Apple has already invested in REJI to help students, innovators, and advocacy organizations.

“The call to build a more just and equitable world is an urgent one, and at Apple, we feel a collective responsibility to help drive progress forward,” said Apple CEO Tim Cook on Tuesday.

That’s why Cupertino continues to fund REJI so that it can expand the initiatives reach and “help equip the next generation of students and leaders to dismantle structures that perpetuate inequities and institutional racism.”

Apple expands REJI with $30 million in funding

The new commitments added to REJI include a Global Hispanic-Serving Institution (HSI) Equity Innovation Hub; expanded education initiatives for community colleges and Historically Black Colleges and Universities (HBCUs); a new cohort of the Apple Entrepreneur Camp immersive tech lab for Hispanic/Latinx founders and developers; and funding for leaders working to advance criminal justice reform and environmental justice.

Apple is partnering with the California State University (CSU) to launch a Global HSI Equity Innovation Hub, working in collaboration with HSIs throughout the U.S. to support learners with skills for high-demand careers. It will support CSU’s main campus and provide Apple devices.

Apple is also working with Tennessee State University to support the expansion of its HBCU C initiative to 11 new schools. A full list of the projects Cupertino plans to help can be found in today’s press release.

’Join the fight for justice’

“The commitments we’re sharing will help the young leaders of today and tomorrow start new businesses, develop groundbreaking innovations, and inspire countless others to join the fight for justice,” Cook added.

“We’re grateful to all of the trailblazing organizations we’re partnering with for their tireless dedication to equity as we work toward a better future together.”

Apple has a website dedicated to REJI for those who want to find out more about the initiative.