Research by IBM found that its employees who use a Mac are more likely to exceed expectations on performance reviews than co-workers with PCs. Mac’s users also make larger high-value sales deals.
Long-time Mac users should find this delightfully ironic, as IBM helped popularize the PC back in the 1980s.
Macs are good for IBM’s business
IBM’s announcements were made by CIO Fletcher Previn at the 2019 Jamf Nation User Conference.
He revealed that 22% more macOS users exceed expectations in performance reviews at his company, compared to Windows users. And high-value sales deals tend to be 16% larger for macOS users, according to Previn.
macOS users are 17% less likely to leave IBM, and are happier with the third-party software availability within the company.
They also require less support — seven engineers support 200,000 macOS devices versus 20 engineers required to support 200,000 Windows devices.
IBM really has that many Mac users. The actual total is 290,000 Apple devices within its organization. That’s up from 90,000 Macs deployed in 2016.
The Mac@IBM program debuted several years ago, giving employees a choice between Apple computers and Windows-based ones. “We aim to create a productive environment for IBMers and continuously improve their work experience, and that’s why we introduced our employee-choice program to IBM employees in 2015,” said Previn.