Investors will find out later this month just how badly iPhone sales have slipped. Apple updated its investor website today revealing it has scheduled its Q3 2019 earnings call for Tuesday, July 30, 2019, at 5PT.
Apple has implemented a number of discounts and price drops of the latest iPhones to try and prop up sales the last quarter, but it hasn’t been clear how effective they’ve been lately. With the 2019 iPhone lineup a couple of months away, customers pretty much stop scooping up new iPhones around this time of year, which could be bad news for Apple’s stock price.
Even though the numbers for Q3 are expected to be the lowest of the year for Apple it could reveal how bright Apple’s outlook is for the rest of 2019 and beyond. Guidance for Q4 2019 could reveal whether the 2019 iPhones will launch in September and whether or not Apple is confident that we’ll see more people upgrading this year.
Services will also likely be a big topic of conversation during the earnings call. Apple News+ has been around for a full quarter now. Apple Card is on the way this summer and Apple TV+ and Apple Arcade are set to launch later this year to help boost services revenue.
As always, Cult of Mac will be here mining the entire earnings report and Tim Cook’s Q&A segment with investors for any golden nuggets that might point to Apple’s next innovation boom or impending doom.