Apple gives Texture for Windows the boot following acquisition

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Texture will stop working on Windows soon
Texture will stop working on Windows soon.
Photo: Apple

Apple plans to shut down the Texture app for Windows following its acquisition of the magazine subscription service back in March. The app remains available to download from the Microsoft Store for now, but it will stop working on June 30.

Texture, launched in 2010, is like an Apple Music for magazines. Users pay $9.99 a month for unlimited access to all the titles they can consume. It offers more than 200 of the biggest magazines, which can be enjoyed in their complete form or via curated articles.

Apple confirmed it was buying Texture, without disclosing how much it would pay, back in March. Its plans for the service remain unclear at this point, but there’s one thing we can be sure of: Whatever it turns into, it won’t support Windows.

Texture for Windows is on its last legs

As of June 30, Texture for Windows will stop working and will be pulled from the Microsoft Store. Apple confirmed the news in an email to Texture subscribers, The Verge reports. It’s likely most of them saw it coming.

Texture for Windows hasn’t received an update for some time now, and its Microsoft Store listing is flooded with bad reviews from users who complain that the app doesn’t work properly. Some say they can’t download magazines at all, which defeats its point entirely.

Interestingly, the Texture apps for Android and Amazon Fire devices will continue to be supported. Texture will obviously remain available on iOS, too. There is no way to access Texture on the web, which means Windows users are completely out of luck for now.

This could change later. Apple will obviously want its magazine subscription service to make as much money as possible, which means opening it up to as many users as possible. That’s why Apple Music is available on Android, and on Windows via iTunes.