Don't worry, Tim Cook says new iMacs are coming | Cult of Mac

Don’t worry, Tim Cook says new iMacs are coming


The iMac is in desperate need of an update.
Photo: Apple

The iMac didn’t get much love in 2016, but according to Apple CEO Tim Cook, killer new desktop Macs are coming.

In a note to Apple employees, Cook assured staff that desktop computers are still “really important” and that they shouldn’t worry about future machines.

“Some folks in the media have raised the question about whether we’re committed to desktops,” Cook wrote according to TechCrunch. “If there’s any doubt about that with our teams, let me be very clear: we have great desktops in our roadmap. Nobody should worry about that.”

Importance of the iMac

So when will these amazing new desktop Macs come out? According to a new , you shouldn’t get your hopes up for anything amazing in 2017.

Apple is supposedly preparing modest updates for Macs next year by adding USB-C ports, an AMD GPU to the iMac and some minor improvements to processing power.

Fans were outraged this year when the iMac and Mac Pro didn’t receive any major updates this year. Instead, Apple released a new MacBook Pro with Touch Bar that doesn’t pack quite enough power to satisfy professionals.

Alienating Mac users could be dangerous for Apple and it appears that Tim Cook is aware that the company still needs to take the Mac seriously.

“The desktop is very strategic for us. It’s unique compared to the notebook because you can pack a lot more performance in a desktop — the largest screens, the most memory and storage, a greater variety of I/O, and fastest performance. So there are many different reasons why desktops are really important, and in some cases critical, to people.


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