AT&T’s cheap DirecTV Now streaming service won’t cost you data

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DirecTV Now sounds better than cable.
Photo: Cult of Mac

AT&T is getting into the television streaming game.

The company revealed today that it is launching a new streaming service called DirecTV Now in November and not only will it come with over 100 channels. It also won’t count against your mobile data.


AT&T CEO Randall Stephenson revealed the company’s new television streaming plans today the WSJ’s digital conference. The news comes after the company announced its will buy Time Warner Inc for $85 billion.

DirecTV Now will cost just $35 a month when it debuts, making it incredibly competitive against offerings like SlingTV which costs $25 a month. SlingTV only has 40+ channels though. Hulu and YouTube are also readying rival streaming services that could be more expensive.

AT&T says it will make DirecTV Now be available on iOS devices, Mac, PCs, set-top boxes, smart TVs, tablets and other internet connected devices.

According to Stephenson, buying Time Warner will allow AT&T to keep the price of DirecTV Now low. Having access to all of its content will also give AT&T an advantage over the likes of T-Mobile, Verizon and Sprint. The company plans to make streaming TV the top platform for TV users by 2020.

The DirecTV Now package from AT&T will come with channels from Disney and Time Warner which owns HBO, TNT, TBS, CNN, Cartoon Network, Adult Swim, Warner Bros Prictures, New Line Cinema and dozens of other entertainment companies.