T-Mobile lures Pokémon Go fans with free data

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Pokémon Go
Pokémon Go players might want to switch to T-Mobile.
Photo: The Pokémon Company

Pokémon Go players have been busy laying lures at Pokéstops across the globe for the past week, but T-Mobile CEO John Legere just baited his own trap to draw in new customers.

Starting on July 19th, T-Mobile will offer all Pokémon Go players free data when playing the game for the entire year, giving you no excuse to not catch ’em all.

“Right now, nothing is hotter than Pokémon Go!” says Legere. “With the carriers’ shared data schemes, players could easily burn up the family’s data bucket – and then, hello, overages! At T-Mobile, we’re unleashing Pokémon Go so our customers can play free for a year.”

On top of the year of free PokéData, T-Mobile will be promoting the offer by giving free Lyft rides on Tuesday to go to any PokéStop or Gym as long as the ride costs $15 or less. A free Wendy’s Frost is also being given out, and there will be a 50 percent off sale on select portable power packs at T-Mobile Stores.

The free data offer is open to new and existing T-Mobile customers and could be a huge big for switcher. To get the gift, T-Mobile users will need to download the T-Mobile Tuesdays app and then redeem it on any T-Mobile Tuesday from July 19th to August 9th.