Screw the Apple Watch. This is the most personal device ever.

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vSculpt
vSculpt really is an intimate device.
Photo: Traci Dauphin/Cult of Mac

Cult of Mac CES 2016 full coverage Navigating the many health devices on the CES show floor, I came across the vSculpt booth and stopped dead in my tracks. Mainly because it looked like a sex toy and they were giving away red panties (best swag ever).

But what I assumed was just a basic vibrator is actually a medical device used for vaginal rejuvenation therapy.

What is vaginal rejuvenation therapy, you ask? vSculpt maker Joylux recommends vaginal rejuvenation therapy for women who have had multiple children and/or menopausal woman who want stronger bladder control, enhanced vaginal sensation and improved sexual health and wellness.

The vSculpt uses nine red and infrared lights to help repair nerve damage and improve muscle tone. (Gentle heat increases blood flow for tissue healing.)

To use it, you simply insert the vSculpt into the vagina for 10 minutes three times a week. It works best with their photonic gel (sold separately). The gentle heat and relaxing vibrations supposedly make the vSculpt pleasing to use. A related iPhone app will track your usage.

The vSculpt is available for $345. Listen to Joylux CEO and founder Collette Courtion discuss the device’s benefits.