Bill Hader eats a hamburger while getting Siri to read him his email in this new fun video from Apple. The message from “Prince Oseph” offers Hader a life-changing opportunity, and having his iPhone read it really shows off the “Hey Siri” functionality in iOS 9.
Nerd cred: Obviously, Hader is using an iPhone 6s, because Hey Siri only works when not connected to power on the latest iteration of Apple’s flagship smartphone.
Check out the full ad below.
https://youtu.be/aAYw69hU2Yc
We’re not sure why Hader is devouring a delicious-looking burger while he reads his email, but it’s as good a reason as any to go hands-free and use Siri’s improved functionality.
Hey Siri debuted with iOS 9 this month, and it allows you to call for Apple’s popular voice-recognizing digital assistant when your iPhone is plugged in (unless you have a newer 6s or 6s Plus model) and the feature is enabled. It even works via the Apple Watch.
Hader’s no stranger to Apple vids, with this hilarious pre-WWDC video that Apple screened at the event itself this past June.
Here’s looking forward to seeing more of this funny guy in more Apple videos soon.
Rob LeFebvre is an Anchorage, Alaska-based writer and editor who has contributed to various tech, gaming and iOS sites, including 148Apps, Creative Screenwriting, Shelf-Awareness, VentureBeat, and Paste Magazine. Feel free to find Rob on Twitter @roblef, and send him a cookie once in a while; he’ll really appreciate it.
5 responses to “Funnyman Bill Hader spammed in new ‘Hey Siri’ ad”
I’ve seen the commercial, and it is a shameful over-exaggeration of how fast the “Hey Siri” command responds. Bill says “Hey Siri, read me my latest e-mail” without any pause whatsoever between “Hey Siri” and “read me my latest e-mail”. If only it worked that well.
When I say “Hey Siri” to my iPhone 6s Plus, I have to wait 2-5 seconds before the “ding” signifying Siri is actually listening. It doesn’t work nearly as well as it’s portrayed in this commercial.
Do you complain when you go to restaurants and the food doesn’t look exactly like it does on the menu?
Apples to oranges, my friend. All iPhone 6s units have the same capabilities. They don’t randomly change from one location to the next as food does. Blatant lies in electronics marketing are misleading and dishonest.
You *can* speak continuously! You don’t have to wait for the ding after saying “Hey Siri”.
Negative. If I say, “Hey Siri, remind me to call Mom at 8 PM” in normal conversational language, she’ll only catch “8 PM” the majority of the time. Sometimes she catches nothing at all, as she has not begun listening by the time I’ve stopped talking.