Clever Twitter Competition Plugging New iPhone App Is Heating Up

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colorware_stealth

Here’s a clever way to use Twitter to get attention for a new iPhone app — get Twitter users to tweet about a MacBook prize giveaway.

Taptaptap is giving away a $6,000 custom MacBook to a lucky follower of the company’s Twitter stream, drawn at random.

The competition is hotting up as Twitter users retweet the details and the promotion spreads virally. More than 10,500 people have entered so far, less than a day after the competition opened.

To enter, users must follow Taptaptap’s Twitter stream, and then broadcast details of the competition by updating their Twitter status with the competition URL: https://tweetblast.taptaptap.com. The winner will be drawn at random on August 27.

The competition is to promote Taptaptap’s new app called Convert, a unit calculator that costs $1 (launch special).

The winner will get a brand new ColorWare Stealth MacBook Pro — a limited edition MacBook Pro that’s been customized with a soft-touch, matt black coating. Only 10 made, says ColorWare, and worth $5,999.

If you enter, keep an eye on your Twitter account. The winner will notified with a direct message. If they don’t respond within a week, a new winner will be chosen.

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