Over Half of Future Smartphone Buyers Want An iPhone [Survey]



Despite the Las Vegas floor of CES 2012 being filled with new smartphones, the iPhone is still hot with prospective handset buyers, a new survey finds. The iPhone tops the list with 54 percent of consumers planning to buy a smartphone in the next 90 days. That’s down from 65 percent in September, a surprise to experts. The nearest Android handset cam in a distant second.

“Apple has never dominated smartphone planned buying to this extent more than two months after a major new release,” ChangeWave Research announced today. By comparison, Samsung was the best-showing Android brand with 13 percent of potential smartphone buyers expected to purchase phones made by the South Korean firm.

The percentage of consumers surveyed who picked Samsung as their likely next smartphone nearly tripled from 5 percent registered in September. The research firm said the credit goes to the Galaxy Nexus, a smartphone powered by Android 4.0 and the iPhone’s strongest competitor.

ChangeWave also found Motorola was the No. 3 choice with 7 percent smartphone buyers. Second-place HTC fell to 3 percent, down from 6 percent in September, while BlackBerry-maker RIM slipped to 2 percent of potential smartphone purchases, down from 3 percent previously.

Apple also topped other smartphone makers for customer satisfaction. According to the December survey, 75 percent of iPhone owners reported they were “very satisfied” with the device. The gap between the iPhone and Android was again obvious. Samsung provided Android’s best showing as 47 percent of survey participants, giving the Galaxy Nexus maker a “very satisfied” rating. RIM agains came in at the bottom of the barrel with 22 percent of those asked saying they were “very satisfied” with the BlackBerry maker.


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