Amazon Kindle Fire vs. iPad 2 — An In-Depth Comparison



Amazon has just launched its first real tablet called the Amazon Kindle Fire — a 7-inch device that runs Google’s Android OS, selling for just $200. A torrent of speculation in the months prior to its unveiling suggested the device would be the first to really compete with the iPad, so how does it compare to Apple’s iPad 2?

We take an in-depth look at the specifications for the Amazon Kindle Fire vs. the iPad 2 to see whether Amazon’s new device really has what it takes to worry the iPad.

Amazon Kindle Fire Apple iPad 2
Display: 7-inch IPS multitouch display (limited to two fingers at once) at 1024 x 600 pixels

169 ppi
9.7-inch IPS multitouch display at 1024×768 pixels

132 ppi
Processor: 1GHz OMAP4 dual-core CPU 1GHz dual-core Apple A5 processor
Memory:  8GB internal storage (expandable to 32GB via microSD)

16GB, 32GB or 64GB internal storage

512MB of RAM
Dimensions & Weight: 190 x 120 x 11.4mm14.6 ounces 241.2 x 185.7 x 8.8mm21.3 ounces
Battery:  8 hours reading, 7.5 hours video playback — with Wi-Fi off. 10 hours of W-Fi web browsing, video or music
Camera:  None 0.7-megapixel rear-facing camera

0.2 megapixel front-facing camera
Operating System:  Android with Amazon’s own UI iOS
Connectivity:  Wi-Fi only 3G

Bluetooth 2.1

Wi-Fi 802.11b/g/n
Price: $199 From $499

Based on those specifications, then, Amazon’s first tablet certainly doesn’t look like the “iPad killer” that it was initially rumored to be, but it’ll certainly be a tasty alternative to some.

Leaving aside the device’s smaller form factor — which some people will prefer — and concentrating solely on its internals, the Kindle Fire isn’t quite as powerful as the iPad 2, with a rumored dual-core 800MHz CPU, compared to the iPad’s dual-core 1GHz chip. Despite that, however, first impressions of the Fire from Amazon’s press conference suggest it’s incredibly snappy.

Unlike the iPad, the Kindle Fire’s web browser, Kindle Silk, is a “cloud accelerated mobile browser” that takes the most CPU-intensive parts of loading a website and processes them on Amazon’s servers — allowing pages to load very quickly. The only time you may notice the slower CPU, then, is when you run power-hungry apps like the latest 3D games.

When it comes to storage, the Kindle’s microSD expansion slot allows it to compete with Apple’s mid-range iPad 2, with the option to add up to 32GB of storage. Without that, however, you’re not going to store a great deal of music, movies and apps on the Kindle Fire’s 8GB of built-in storage. But again, Amazon is again focusing on the cloud, and gives all Kindle Fire owners free cloud storage for all Amazon content.

If you want a tablet that takes pictures, the Kindle Fire will be no use to you, with neither a front- or back-facing camera. Also missing is Bluetooth, a microphone and 3G connectivity. Another downside to many of you will be its battery: it’ll only get 8 hours of life from a single charge, and that’s with Wi-Fi turned off.

If you find the iPad is a little too big and heavy for you, then the Amazon Kindle Fire may just be perfect. At just 7.5-inches, the device will comfortably slip into your bag — or even a large pocket — and you won’t even notice it at just 14.6 ounces.

When it comes to the operating system, the Kindle Fire runs Google Android OS, but Amazon has tweaked it so much that you’d hardly notice it. And in my opinion, it’s a fantastic change. Like Apple, Amazon has focused on the user experience with the Kindle Fire, and so the UI has been optimized to work seamlessly with Amazon’s other products, and again, it’s very snappy.

Because the device runs Android, you have instant access to the hundreds of thousands of Android applications already available, and while that might not be as many as the iPad’s App Store, you’ll certainly get by.

And so we move on to the biggest difference between the two tablets: the price. While the Kindle Fire is missing a few features that will be important to some, it is a staggering $300 cheaper, and so for those who aren’t bothered about Bluetooth and cameras and 3D gaming, the Kindle Fire looks like a very nice tablet. Perfect, in fact, for those who want a small device that performs does the basics — and does them very, very well.

Whether the Kindle Fire will really give the iPad a run for its money, however, looks highly unlikely at this point.

What do you think?

  • Guest

    I wonder when it’s coming out in the UK. It’s a shame Amazon have said nothing.

  • Airagassi

    Not a killer, but a great alternative.  $199 is a great price for people contemplating on getting a tablet.  Nice start by Amazon!

  • russhughes

    iPad killer, bird flu, pig flu, asteroids… am I the only one getting bored?

  • saudio

    It’s still a reader, basicly, setup to access Amazon’s vast resources.  It took me a while to get an iPad2, but now that I have it I’m using my MacBook Pro less and less… especially on long trips.  

    As mentioned, I’m sure there will be a lot of initial buzz about this, but I suspect most users will still long for the “Apple experience” that is the real difference between the iPad/iPhone and anything else out there.

    BTW, RIM has just lowered the price of the Playbook by $200 at some resellers.  This is certainly an interesting time for Apple’s competition.

  • rsim525

    Storage capacity on Fire is wrong in the article. 8 gigs. No talk of expansion.

  • Mike Rathjen

    I would like an iPad with that size and weight.

    They left out a lot of features that I feel certain will be added in a future model.

  • timborama

    Fire looks big compared to the iPad.

    CoM couldn’t even scale the images accordingly?? Geez.

  • assb10yr5

    Substandard product for people who love to revel in mediocre stuff. Junky hardware + shitty software.

  • Dalek3

    Me too! Come on Amazon :)

  • GregsTechBlog

    I had heard the same thing, and Amazon’s website says the same as well.
    Which limits it to ~80 apps Amazon says, if nothing else is installed. 
    I don’t know about you, but I have far more than 80 apps on my iPhone, and a lot more music, books, movies, etc as well. 

  • Daniel Kurz

    Comparatively, the iPad is a superior product, but we’re not talking about the same customer base here. Lower income earners, public schools and seniors have a real affordable option with Amazon’s product. 

  • Puterdood

    A lot of people will buy it just because it is cheaper than an iPad, yet will realize the blunder of their mistake. Seen it happen countless times with people buying computers. They buy the cheapest then can’t understand why it won’t do what they want it to and/or it has lots of problems. Upgrade and tech support costs wind up being more than the cost of the computer itself. I predict the Kindle will be in huge surplus shortly after launch as people have time to compare it to the iPad and decide which gives more for the money. I like Amazon and buy a lot of stuff from them, but I won’t be buying the Kindle.

  • dmchips

    Stop being such an jerk, it’s Amazon’s first go (remember how mediocre the first iPad was?). As long as the software is as zippy as they say, who cares that it doesn’t have a camera (I once took a picture with my iPad, and felt like a idiot in the process). Stop caring about the specs of the thing, hell, if it runs beautifully on a 200mhz processor, there should be no complaints.

    Amazon has finally created a well made, responsive tablet with a media ecosystem 10x better than Apples bloated iTunes. While it won’t destroy the iPad, it will definitely take a chunk of Apple’s market share away.

  • SillyAmazon

    A 7-inch tablet will NEVER be a threat to the iPad. Especially when it’s all about Amazon content. Not that many people use amazon music or prime anyways. having a 7-inch screen isn’t large enough to make spending $200 worth it just to watch videos or use as an e reader either because most people have/will buy a Kindle instead. 

  • prof_peabody

    I think it will do well.  Tablets are going to be everywhere.  There are already lots of folks who prefer reading books on them to regular books.  There is lots of room for both devices.   

    I would expect the iPad to move gradually into territory that tablets like this will never tread and become more like personal computers than merely consumption devices.  They will co-exist, there is no fight here. 

  • Alexander530

    I think it will do well. It’s selling point is its cheaper price and lighter weight over the ipad. And web browsing on the Kindle Fire seems to be snappier than the rest. Although personally, I’m sticking with my ipad2 :)

  • Peter

    In-depth comparison ? A hasty side-by-side copy&paste table of specs, which are for the most part superfluously commented on. I’ll wait for the 12 upcoming page Arstechnica review.
    Disappointing …

  • Mayfield4

    I don’t think it quite “kills” the iPad. The iPad is at the height of it’s power and has key features for certain markets that the Fire does not. However, I think it does offer a new consumer choice now; iPad or Fire. It certainly ‘kills’ the “everything else” category. 

    Depending on the Fire’s success (which seems to be pretty promising at this point), I do not expect the iPad 3 to start at $499 now, which could be interesting. Amazon has certainly stirred things up. 

  • Rpineda

    Care to name these resellers?

  • Dknight2112

    The Fire has 8GB of storage.

  • Alfiejr

    well, KB, at least you’re not gushing over the Fire like a school kid, like some of your colleagues. but really, specs are what it is all about? ok, given that no one actually HAS a review unit to really use …

    what we do know and should ask is:

    – it ties its owners into the Amazon ecosystem for media/apps even more tightly than iOS does with Apple’s iTunes etc. e.g and very importantly, iTunes Match/iCloud will include music you buy at Amazon, but the Amazon Cloud will not store/stream music you bought on iTunes. how will consumers respond to the even higher walls of this Amazon “walled garden”?

    – what about Google’s apps? and what is its default search engine? is Amazon freezing Google out? now that would be the REAL “fight” if they are …

    – how does it compare to its absolutely direct competitors – all those other Android 7″ tabs running 2.2 Froyo too, instead of the iPad? besides being cheaper … until you add the $80 a year it takes to get all the media, taking the true cost over two years to $360.

    – just how big a total overall market demand is there for 7″ tablets of any brand with any kind of OS? really? there are a lot being “shipped” these days by hopeful OEM’s, but how many are consumers actually buying? maybe there isn’t that much real demand, and maybe there never will be …

  • Cold_dead_fingers

    I might buy a Kindle fire. I’ve always wanted a Kindle but knew my iPad does more and the kindle seemed like too much for the price it was. $200 for a kindle tablet seems perfect.

  • Cold_dead_fingers

    Having said that, idk about the name…..Fire? Really?

  • 5imo

    “when you run power-hungry apps like the latest 3D games.” but there are none there all only on iOS.

  • dcj001


    The Kindles are all smaller than the iPads. Yet the image at the top of the article makes the Kindle look larger.


  • tekunoloji

    Where does it say there is a microSD card slot? Not here on the official site:

  • tekunoloji

    Where does it say there is a microSD card slot? Not here on the official site:

  • Sozesty

    Really, more closed than Apple. Excuse me are you smoking something, because if you do I would like to get some of that good stuff. 

    1. the Amazon cloud allows you to store and upload your “other digital library” aka iTunes stuff
    2. Prime comes with that tablet
    3. Fire has 8GB
    3. The comparisons here are off, either you compare the base price of the iPad and base model with the fire or you compare the full featured model with 3G and the highest end storage. 

    Fact is the offer of $200 in comparison to $499 starting price. So I understand this is the Cult of Mac/Apple page, but come on you cannot just shape the facts the way you want. We all know that for that price point you have to compromise somewhere, what is the same with the iPad. 

    So is this a iPad killer, likely not with the same functionality. However, it is a device that will likely be sufficient for many many users at a very attractive price point. 

  • Jack McClauren

    3 words: Made of Plastic.

  • C1992w

    Incredibly, I would gladly shell our $200 except no Bluetooth/text editor/word processor.  I think that Mr. Bezos designers are crazy to think that everybody watches movies/ listen to music/ plays games/surfs.  I have bought 3 Kindles eReaders over the years and gave them as presents, but this ‘tablet’ is a half ass one.  

    (An Amazon customer now paying more attention to the Apple Store products on my iPad2}

  • jonathonwebb

    The fire has 8gb of internal memory.

  • SteineriPadUser

    My wife and I have both, an iPad2 w/3G and inexpensive wifi only kindles.  We plan to also get a Kindle fire.  We use both differently.  We use our kindles for reading.  We are placing our books with kindle versions. We expect we will eventually replace every book and many bookshelves of printed books we no longer need.  At the same time we use our iPad for everything else. Whether it is IMDB while watching a movie, monitoring the recent fires that were near our house in Tx (while we sat in the evacuation center) or something else.  The iPad is an essential tool that we are happy to own.

  • SillyAmazon

    Oh and I forgot the battery life is only 8 hours. With WiFi off. I’ll just stick to my nice 4.3 inch phone (another reason 7-inchs is stupid. It’s not much bigger than my phone) and get an iPad 3 next year

  • Mike Rathjen

    “1GB internal storage (expandable to 32GB via microSD)”

    Amazon website says 8GB and I can’t find anything advertised about microSD.

  • Bill bill

    some people have Amazon Prime….. For the shipping….
    (worth every penny)

    Adding a free video service was a bonus… Getting that same free video service with that tablet is a bonus squared.

  • Xella

    I wonder if its worth buyting the Kindle Fire instead of the Kindle, if the page like texture will function as a reader as well…if it does its like getting a Kindle on steroids with enhanced web browsing characteristics, touch and colors…

  • Bill bill

    youre obviously a huge apple fanboy/person.

    People have been purchasing ebooks readers and tablets that size for awhile. ebooks have made such an impact that Itunes has both Barnes and Nobles AND Amazon apps for ebook reading. The pricing ($200) makes it even more wort. 

    There is a good number of people who have been using the Amazon App store, Amazon cloud service, and Amazon MP3 service for awhile (especially since it came DRM free compared to Apple).

    The Ipad has been an expensive joke for while now.

    TRUE, this wont really become an iPad competitor, but its not because of the specs, pricing, ram size, what it can and cant do. Some people just dont wanna buy products BECAUSE!!!!!.. it doesnt have that Apple Logo. If the Kindle Fire was sold thru apple (same exact specs as the Kindle Fire) it would sell out everywhere, the day of, opening night. People are brainwashed into thinking ‘Apple is just better’.

  • Bill bill

    “Yeah at that price you can order 200$ Fire + 150$ Kindle Touch 3G + 100$ Kindle Touch + 80$ Entry Level Kindle = 530$ 

    If you live in a non-Amazon tax state it’s cheaper to buy their whole line than an entry level iPad! :P” 
    – random online forum

  • Dupree59

    Does it run honey comb or gingerbread and I dont mind it not ha ing a rear camera bjt a front facing camera would have been nice . I dont think its an ipad killer but maybe it can get developers to.xevelop.more android tablet based apps so it mkght be the start of android taking over. I think theres a ta let that does everyrthing better than.the ipad except the apps.

  • Lucien Dol

    I think the Kindle Fire will be a great success, as it does exactly what most people want out of a tablet. Both the iPad and the Kindle Fire are great tablets, but they will serve different markets – for now.
    However, I’d still rather buy the new Kindle Touch – no tablet ever compares to an e-ink device in terms of battery life, weight and – most importantly – lack of eye strain. I just love that I can charge my Kindle up before going on a holiday for a few weeks and still have 50% charge left when I come back a few weeks later, pre-loaded with thousands of books. And I can read my Kindle everywhere, including on the beach in bright sunlight, with my sunglasses on! And at night, using the clever protective cover with built-in reading light that gets its power from the Kindle itself and hardly seems to drain the battery. My eyes never get tired when reading from an e-Ink screen. They do when reading from a backlit device like a tablet or computer screen.
    That doesn’t mean there’s no place for tablets like the iPad and Kindle Fire. I would not read a magazine or newspaper on my e-ink screen, for instance, or watch a video clip.

  • Anipz Raymond

    make it as hype as it can be…but still, “You buy Kindle ? wtf is wrong with you ?”

  • Annie nonymous

    What? I have both iPads and the first one was great? It is now the husbands and yes, I do prefer the second to the first. But “shitty” is simply hyperbole.

  • Jeff926

    You might want to proofread your comments before submitting. Having a bunch of typos makes you look incompetent.

  • Jeff926

    Staples, Office Depot and Best Buy are offering $200 price cuts. Look it up.
    The bottom line is, they wouldn’t have to offer it at a lower price if it were selling well.

  • Sowe Sori

    Wow. You think the #1 tablet is not great. Tell that to the 28.7 million that own an iPad. I bet they value your view ;-) But you may be a prophet I guess. 

    Amazon is trying the HP printer & expensive ink model. Best of luck to them. A closed market is a deal breaker to those not in the Amazon heard.

  • Sowe Sori

    They are mis-sizing the image on every site and blog. Must be the idea. Snake oil.

  • dmchips

    You’re right, `shitty’ was not accurate. I substituted it with `mediocre’. However, earlier you mentioned that the Amazon tablet was merely shitty hardware with a mediocre experience. Without even experiencing the tablet, I don’t see how you can make that judgement. From both ArsTechnica and Engadget, the tablet seems to be both well built and incredibly responsive. In fact, the majority of the internet is lit up with praise and amazement for the Fire currently.

    The first generation iPad was not all that responsive and lacked a camera. What it offered, however, were the bones of a great product to come (the iPad 2). I think we’re seeing an amazing first generation product from Amazon that will be even better in its second instalment.

  • dmchips

    I also don’t believe you read my response correctly. Nowhere do I mention that the iPad `is not that great’. What I do mention, is that for once, there is going to be a real competitor in the market. The iPad can, to a degree, be a productive device. But the Kindle Fire is not targeting `power users’; it is targeting the portion of iPad users that want to just browse the internet and mess around with Angry Birds (this is the majority of users). Apple is going to see many of those customers snatched up.

    Also, Amazon has the cheapest books and prices offered anywhere. I don’t think you can make a fair comparison between them and HP (which monopolizes the market and as a result jacks of prices).

  • dmchips

    Are you kidding me? `A closed market is a deal breaker to those not in the Amazon herd.’ Apple itself has the most closed market I have ever encountered. I can guarantee you that more people are already in Amazon’s herd, than Apple’s.

  • Alfiejr

    you don’t use Super Saver shipping already? costs nada.

  • Alfiejr

    you gotta pay extra and manually upload non-Amazon media to its cloud to use with the Fire. who gonna bother, except geeks?

    and it’s got less pre-loaded Google support and apps than an iPad.

    get a clue, dude. Amazon has totally ripped off Google (not that they don’t deserve it) and built its own parallel universe. once you go there, you ain’t coming back.

  • JimJ

    It will compliment the iPad more than compete with it. The trouble other tablet makers have had is that, regardless of their spec, the average consumer sees any tablet that isn’t an iPad as low end, even though most of them come in at a similar price to the iPad. So why would anyone buy the low end model when it’s the same price as the glitzy sought after one? 

    What Amazon has realized is that, to most would-be tablet consumers, specs don’t matter. They want a color screen, wifi, and a bit of space to store stuff. People not in the iPad market aren’t looking to replace a laptop. This means that Amazon can sell their tablet at a teeny tiny price by lowering the spec and attract all the people who can’t afford to spend $500 on a tablet. 

    This is good for consumers, good for Amazon, and not particularly damaging for Apple. 

    (Betcha we see other Android tablets in the $350-500 range drop like flies though)

  • Sowe Sori

    BTW. You said iPad was mediocre, which is a joke really since nothing touches the quality of the product from my experience. To each there own. And taking pictures with an iPad is no different than anything else from my experience.

    Closed content from Amazon — yikes. So when I walk into a store I can only buy from isle A. You think the consumer whats to be shut out? I like the both/and model of iPad — buy from whoever you want — the world is yours to enjoy. Also it is fun to be able to share with a friend on the wider format and even hook up on the go. I also like bluetooth headphones. You like detangling wires? I do not have time for that anymore. I have my doubts but some people will be fooled I guess and go with the Amazon model. Best of luck.

  • Sowe Sori

    You can obtain more content from more places with iPad than with the Amazon model. I can get Amazon content and I can get iBook itune or whatever. I can go to youtube on the road — in a plane — in a cab. Whenever I want to. No one controls me.

  • Sowe Sori

    Hype-R drive. People need to buy a lot of stuff before Christmas I guess. Better pump the Fire so it can Kill all the people with iPads. LOL

  • Sowe Sori

    Yawn. another product that forces you into a content prison. Why not allow for a more open content mode instead of only Amazon. it just feels communist to be forced into a single mold. With an iPad I can enjoy so many content sites beyond the iWorld. Best of luck to anyone that gets one though. I want to hear about your experience especially using headphones with wires. eek

  • Brian0505

    Yes — but the Prime shipping has a much more predictable delivery (2 days free, or 1 day for a low price), and there is no minimum purchase price.  So, if you just want a dvd for $10, no problem it will be there in 2 days.

    It’s great for gift giving too, because you can get it there much faster and target the delivery date.

  • ConceptVBS

    Dont call it “in depth”.

    This is just a side by side comparison.


  • Brian0505

    I think Amazon is focusing on specific consumption habits.  Anyone who has a Kindle will tell you they did a great job at focusing on ‘reading’.  

    Kindle Fire is just expanding from that idea.  Many iPad users probably say that consumption activities like ‘watching a movie’, ‘listening to music’, or ‘web browsing’ is what they love about an iPad.  It gets out of their way and allows them to consume content.  So, in that respect, this is a good iPad competitor.  Music bought with no DRM from Amazon, it’s there.  Movies, TV Shows, Books — they’re there.  Magazines, Newspapers, web browsing – there.

    Longtime Mac users know that it’s never really about the hardware.  We love the software, and the experience.  What it can ‘do’.

    Beyond these things, this is not a true iPad competitor (that’s obvious) — it’s not really meant to be.  It’s a content competitor.  A consumption competitor.


  • Mohan Shyam Athivarapu

    People aren’t brainwashed. The fact is “Apple is better”. But, there are many out there who just can’t accept it.

  • Diego

    Comes with a free Prime 30 day trial. After that it’s $80 a year.

  • Diego

    You make it sound like apple wanted B&N and kindle apps in the iTunes store. When in fact it was those respective companies that built and deployed those apps to further their business.

    Also, iTunes is drm free.

  • MadSkillz_Prime

    The Fire looks like a great product, it is going to be a star this holiday season. But you forgot to keep in mind that it is a gated community. So no you do not have instant access to all Android apps. Just like on the Barnes & Noble’s Nook Color, Amazon will control the flow of Apps on the Fire, and with good reason. To control competition to it’s services to security for their customers.

    I wish Amazon much success.

  • rwanderman

    That’s exactly right. We can get the Kindle app for the iPad giving us access to amazon’s content, but there will be no way for the Fire to get access to Apple’s content.

  • rwanderman

    I agree, Amazon Prime is an incredible loyalty program but the free video streaming that comes with it isn’t all that useful… yet. But, in time my guess is it will be and given Netflix’ recent blunders it may look better yet.

  • rwanderman

    My wife and I both have iPads and she’s an avid reader, using both the Kindle App and iBooks. She much prefers the iBooks reading experience to both the kindle app and the real Kindle. The Fire might change that but I doubt it, she likes the way iBooks works and I can’t blame her, it’s a better reading and navigating experience, especially for Mac users.

  • Stuart Otterson

    It’s funny how the iPad was criticised initial as just a big iPod Touch that is good for content consumption but not content creation. We all now know this isn’t true and that the iPad has fantastic apps for creating content.

    Then comes the Kindle Fire, which turns the whole criticism on it’s head. Android was meant to be the saviour of freedom, content creation and all that other melarky Android fans drone on about, but now the first Android tablet device (can we really call it Android? It seems like a deviant OS) that will sell millions does the complete opposite and fulfils the criticisms that was aimed at the iPad.

    In my opinion though that’s not a bad thing for the Kindle Fire. It merely plays to it’s strengths, combining hardware with Amazon’s digital content ecosystem.

    What is bothersome are the Apple iPad critics who should right now be coming out and eating humble pie for accusing the iPad of being a device you couldn’t be creative on. Extra shame on them if they’re celebrating the Kindle Fire whilst conveniently forgetting what they said in the past.

  • Stuart Otterson

    Seems to me the people who like Prime like their stuff delivered fast. I guess there’s a market for people who feel it’s worth the annual cost over the time spent waiting. Fair enough, it’s not for me personally since I’m a right cheapscape, but gotta respect a service that the business can make money off and that it’s customers are willing to make use of.

  • Stuart Otterson

    Precisely, these are devices that will more likely co-exist than not (unless Apple released an diet iPad). The Kindle Fire is not an all round iPad killer, rather the aspect that it ‘kills’ or as we said in the old world, competes, in is content consumption.

    The best analogy I can think of is how the iPhone and iPod Touch co-exist together because they target different markets and thus the iPad and Kindle Fire are like that, devices with overlap but will be aimed capturing different markets cus of what they’re designed to be used for.

  • MediaMentions

    don’t know about you, but I find the speed at which technology is
    currently advancing absolutely fascinating. That being said, the speed
    of development is bound to incur some serious competition, and your post
    reminded me of a pretty cool article I read just earlier today. In any
    case, I hope you also find it as interesting as I did (here’s a link, if
    you’d like to take a look:… Either way, thank you for your post. A perfect Friday morning coffee read :)


  • Chris

    The author is clearly biased in this article.

  • Talespinner42

    Cost is king.  Apple better get off their high horse and cost reduce if they want to keep market share.  Everyone already has camera comming out of our wazoos.  I’ve always been hesitant about getting the iPad and went with the Touch instead.  I’ll be buying a Fire when available.

  • Stuart Otterson

    Market domination doesn’t concern Apple, they’d be just as content if they just had a Mac-like market share so long as their products are the best.

  • Ooboogieoo

    There is no way I would spend that for an Ipad so this gives me a nice alternative as well as maybe one for my 10 yr old

  • cheet0

    This is wrong. It says:

    “8GB internal. That’s enough for 80 apps, plus 10 movies or 800 songs or 6,000 books”

    If 80 apps takes up 8 gigs, those are some MASSIVE apps.

  • GregsTechBlog

    Apps + data for those apps can total well over a GB for larger apps. 

  • Judicator924

    I don’t think that the Fire was ever intended to kill the iPad. It seems like Amazon saw what iPad users spend their most time doing (reading, watching movies, listening to music) on the iPad and made a unit $300 cheaper to do exactly the same thing. With a product starting at $500 & still requiring a contract for 3g support it really caters to a more well off community. There are many ppl who would rather put that money towards a full fledged computer (apple or pc) rather than spend that amount on an iPad. IMO I really don’t think apple cares to cater to a cheaper crowd. They’ve been selling expensive products, albeit good ones, for years and it’s never hurt their sales. I think their stand in all of this is if you want a superior product with our Logo on it you’re going to pay the extra money for it. 

  • JaXxX

    I think both of you are mistaking having ‘open content’ with market size. I will agree that Apple’s market is better as it has been around longer and their audience is the type that will fork out money for apps. Whereas Android’s market is considerably newer, especially on the tablet side. As far as one being more open then the other are you kidding? Apple chooses what apps go on their marketplace and which aren’t appropriate for their customers. Android lets anyone publish apps on their market and a good majority of them are free or at least have some sort of free version. What I wouldn’t be surprised to see is Amazon to end up with WebOs on their devices to do away with Android altogether. Bottom line is this tablet has what people use their tablets for the majority of the time. It’s why apple wasn’t pressed to put cameras on the first ipad or even comparable cameras on the ipad 2. I also think the author should’ve done a better job comparing the price point because the Fire will sell like hot cakes at $199. To get anything with a 3g signal which is touted as an advantage for the ipad you’re at $629, thanks but no thanks. I think we can all agree that Mercedes Benz makes great vehicles, but that doesn’t mean all of us have one.

  • Stuart Otterson

    Sowe Sori perhaps but I don’t recall talking about open content.

  • JK

    “in depth.” Period always goes inside the quotation marks

    FAIL.  :)

  • Garnath

    The name of the website is “” lol. Did you really expect a fair comparison?

  • Garnath

    It’s a tablet that browses the web, displays ebooks, music, and movies/TV for just 200 dollars. What more do you want?

  • Cmeeki

    I love my kindle because I am a advent reader, however, I do enjoy watching movies on the go. Therefore, I will be purchasing the Kindle Fire for Christmas and give my kindle to my daughter.

  • bretr

    The Fire will have a full fledged Android Market.  This thing is headed for prime time!

  • Aly

    I also did a comparison. Do check it out:

  • Reginaphalangemd

    Lol….. Really!? I think Apple, and their shareholders, care a great deal about market domination. And in the case of their cell phone and music products, they’ve done a good job. With the Fire, we’ll see the iPad for what it is. A high quality, high priced, elitist product for those with higher disposable incomes. Nothing wrong with that. But call a spade a spade. iPad is a BMW. Kindle is a Subaru….. One is a superior experience for those who can afford it. The other, an amazing value, and reliable way to get to work at a fraction of the price of a luxury vehicle. In the end, the tehcnology available to the masses is the real game changer…. But the high end product is cool as hell to have if you can afford it. Both can be winners.

  • Stuart Otterson

    I see nothing wrong with your assessment there @98fd2acf3f4c7d669de2be794680fb36:disqus 

    I really do feel Apple is content just selling what they feel is the best so long as they can always sell with the high margin of profit they do. Perhaps because of their passion for making the best, market domination was just an off shoot consequence.

    My point though to Talespinner is that Apple won’t ever, ever, reduce the costs of their products, at the expense of their profit margins, just for the sakes of retaining market share. They’d rather Amazon make a loss on their Fire and take up that segment of the market.

    I wouldn’t rule out Apple making perhaps a similar product to the Fire, like a tablet that is strictly for content consumption, because they could probably make it cheap and retain a high profit margin on that, without having to lower their iPad price.

    As it stands though the Fire and iPad are for different people who are willing to pay a different price as you say. Sort of similar to how the iPod Touch fills out a audience to the iPhone, without ever really threatening each other.

  • Smoke Trails

    I have an Android phone, Kindle keyboard and a Macbook Pro 13″.  $500 for an ipad is just too much considering I have those 2 devices.  They are all very portable.  At $199 I can see spending that for something “in between” those and replaces my current Kindle.

  • Cach Doan

    I’ve already ordered my Kindle Fire. We’ll see what’s next after we got it.

  • Zak Johnson

     The kindle fire is just a crippled galaxy tablet at a lower price. It can’t run all the android apps, no camera, no 3g, smaller battery, and lower memory. It also can’t replace the kindle touch because of it’s lack of e-ink display. Lots of people will buy it, but it’s not a real competitor for the ipad 2, kindle touch or galaxy tab in terms of specs. It’s just a cheap tablet.

  • Zak Johnson

    The iPad, an expensive joke? Look at the numbers. Most tablet users (around 73.4%) use an iPad. Are you sure apple fans are brainwashed? If so, you need to get used to the 73.4% of “brainwashed” tablet users.

  • Goat

    Fire’s going to burn the apple!

  • Christanakin

     I say get the kindle fire. with 10,000 free movies for amazon prime members, its a great deal!

  • Iphonewalahai

    yes, i agree with the author. Also i dowloaded this funny app ….and its fantastic….link

  • Kindlefirecomparisonipad

    I’m very interested in buying
    one but I have a question how much do they charge for the applications
    because I like to play my games.

  • josejoketeller

    nice joke.I like it very much.Thanks for sharing. By the way, check this funny app