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Top 5 Things To Check Out at Macworld 2010

Macworld 2010 opens today. It is the 25th annual gathering of Mac users. That’s right, 25 years!
But thanks to the absence of Apple this year, this “Mecca for Mac Heads” may be the last. So check it out while you can.

The show runs for 5 days. The Expo showfloor opens on Thursday at noon.
For the [...]

Opinion: MacBook, or iMac + iPad?

20100208-imacipad.jpg

The announcement of the iPad has done a lot of things: it’s stoked up excitement in the Mac using community, it’s got a bunch of developers feverishly coding exciting new stuff, and it’s got retailers and cell phone companies the world over drooling over the money they can make from it.
And it’s also somewhat upset [...]

In Depth: 30 Days with the Nexus One

It’s been a month since my review of Google’s “SuperPhone”, the Nexus One. Since that time, we’ve surfed, updated facebook, navigated, called, played endless hands of cribbage and even tried to freeze it to death on a trip to Dayton Ohio. Follow me after the jump to find out does the “SuperPhone” stand the [...]

Apple second only to Microsoft in cash and investments… and that’s about to change

Silicon Insider posted this interesting graph putting into perspective exactly how large Apple is, compared with the other big three tech companies out there. And it’s all about cash.
Essentially, Apple is the second most cash rich company out there, with a little under $39.8 billion in cash and short and long term securities to call [...]

Are Tech Analysts Ganking Rumors from Prominent Mac Sites?

Imac Transparency
MacRumors founder Arnold Kim makes a very interesting point regarding the rumored new MacBook Pros and iMacs that Piper Jaffrey analyst Gene Munster unleashed on an unwitting public yesterday. Like many others, I was fairly impressed that Munster took the trouble to determine the average life cycle of both iMac and MacBook Pro generations.

Well, as it turns out, Munster might not have calculated the numbers himself:

These numbers correlate exactly to the [MacRumors] Buyer’s Guide averages. Some have asked couldn’t he have come up with these numbers on his own? It’s possible, but exceedingly unlikely as he would have had to choose the same releases (2002 PowerBook, 2003 iMac) to start counting in order to achieve the exact same averages.

Kim also implies that Munster’s assumption that Apple will release new Macs at WWDC might be directly drawn from an earlier ThinkSecret report, which makes the reliability of tech analysts’ reports about Macs questionable. Which they absolutely are.

Apple is the rare computer company that won’t play nice and let analysts see their stuff earlier than the general public. There’s no question that most reports or based on assumptions and reading rumor sites. I do question a commenter’s conclusion that any of this is new. From what I can tell, the Mac rumor sites have been ahead of the analysts since the day Steve came back.

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About the author

Petemortensen

Pete Mortensen is the communications lead for growth strategy firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete's particular Apple avocations are both around design--interface and industrial. Follow him on Twitter!

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2 comments

    [...] Analysts Ganking Rumors from Prominent Mac Sites? Posted by innerdaemon under Apple  Duh! Of course they are. [...]

    [...] parecido vem sendo dito sobre o Mac Book Pro também, mas eu vinha pensando sobre isso desde que surgiu o Modbook com seu tablet. Tantos [...]

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