Donating to your favorite charity or nonprofit organization is now as simple as using Apple Pay.
Apple revealed today that it is lifting the ban that kept iOS apps from collecting funds for charities via the secure payment system. With the change, charities like the Red Cross and Doctors Without Borders can now place “donate” buttons in their apps to make the payment process faster than ever, which will hopefully increase donations.
“So many people want to give, but complicated and clunky donation systems discourage them,” said Scott Harrison, CEO of charity: water. “Integrating Apple Pay makes the giving experience incredibly simple and convenient, and we hope it will encourage more people to join our mission and enable us to transform lives within seconds.”
Apple Pay nonprofits
To help programs get a jump start, Apple worked with Benevity to launch an online application form for nonprofits looking to accept Apple Pay. Now that Apple Pay is supported on iOS and macOS Sierra, donations can be made quickly via Safari on Mac, iPhone or iPad.
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The list of of nonprofits supporting Apple Pay at launch includes American Red Cross, American Heart Association, charity: water, Children’s Miracle Network Hospitals, COPD Foundation, Crohn’s & Colitis Foundation of America (CCFA), Doctors Without Borders, Feeding America, GlobalGiving, International Rescue Committee, Red, St.Jude Children’s Research Hospital, The Nature Conservancy, The Water Project, UNICEF, United Way, WNET, World Vision and the World Wildlife Federation.
Other organizations such as American Cancer Society, CARE, DonorsChoose.org, Save the Children, and PBS plan to add Apple Pay support soon.
