Mark your calendars: New Macs are coming on October 27.
Apple sent out invites to the press on Wednesday afternoon to a keynote at Apple HQ that is widely expected to bring a bunch of new Macs, including a redesigned MacBook Pro with an OLED touchbar.
The Mac keynote will take place at 10AM PT on Thursday, October 27 in Cupertino, California. Although Apple hasn’t said what to expect at the event, the tagline “Hello again” is an homage to the original Macintosh that announced its self with a simple “Hello” during Steve Jobs’ keynote.
What to expect
Apple’s October 27 keynote is expected to include multiple updates for the Mac lineup. Early spy shots of the upcoming MacBook Pro revealed a thinner design that includes 4 USB-C ports and a headphone jack. The new OLED touch bar at the top of the keyboard will replace the function keys and Touch ID will be built-in.
The iMac and Mac Mini may also receive updates at the event. Both machines have gone years without a major update.
Apple is also expected to make some updates to the 13-inch MacBook Air. The smaller 11-inch units may get scraped altogether in favor of the 12-inch Retina MacBook.
Buster Hein is a freelance writer who lives in Phoenix, Arizona. Twitter: @bst3r.
6 responses to “Apple makes October 27 Mac event official”
Based on the invite, I see smoke. Mirrors can’t be far behind.
Don’t get me wrong – if you’ve created a computer that simply works for most people, there’s no need to drastically reinvent it, just so diehard Macolytes have something sparkly to play with.
But if your presentation is simply to announce something slightly faster (or worse, slower – see MacBook), with fewer ports and less functionality, a price hike (but cool new keyboard, for example – also see ‘something sparkly’) and the end of a notebook line – rather than something completely new that is “Insanely Great’ – then we can expect smoke and mirrors is being applied. Almost as heavily as ennui.
They have to make one hell of an upgrade to the computers to get my attention. Just too “bad” I spent all my money on a iPhone 7 Plus 256GB xD
The use of red and orange hues may hint at screens with a DCI-P3 color gamut, which increase the color space for red/green. Of course the iMac already has DCI-P3, as does the iPad Pro 9.7″. AMD has also been talking up HDR displays for the Polaris GPUs. It would make sense for the MacBook Pro and a Thunderbolt display to have a wide color gamut.
Just hope they put in a proper graphic-card and not a 3 year old one.
1998 iMac introduction also used “hello again” https://uploads.disquscdn.com/images/4733ea6cff220be2e6ea1ca68175d3f499ba00a9275188df69125587c29942ba.png
Do you think an update to the AirPort Extreme base station will happen? I believe last update was 2013.