Facebook is working on a breaking news app that would deliver news outside of the main Facebook app, according to a report. The app would ask users to pick out publications and topics that interest them, then it would broadcast bite-sized news alerts when new articles get published.
Publications that get on board would be able to send out instant notifications to all of its followers for the latest news. They’re allowed 100 characters of text and a link to the news article. Sounds pretty much like a tweet, right?
The social network is apparently looking to expand upon the news it already displays in the News Feed and in trends on Facebook. Since it’s a separate download from the Facebook app, the breaking news feature shouldn’t be forced upon any current users.
Meanwhile, not long ago former CEO of Twitter Dick Costolo announced that the social network has finally found its identity as a “real-time information network” with a focus on the distribution of news. It’s probably not a coincidence, then, that Facebook as of late has been capitalizing on integrating news.
It’s interesting that Facebook is choosing to create yet another different news app. It already launched the gorgeous Facebook Paper, which was supposed to be a marriage between your social News Feed and standard news from external sources, much like Flipboard. Facebook could have just baked these breaking news alerts into Paper and called it a day.
Business Insider said it has already “reviewed screenshots of the new product” and talked to a source in more detail about what the app might bring. Some companies are apparently already piloting the breaking news app and the few lucky ones should be ready alongside the coming launch. The app is reportedly only in alpha testing, so there might be a long way to go before it sees the light of day.
George Tinari has covered Apple and technology for over six years. On the rare occasion that he’s not sitting in front of his laptop, you can find him eating, awkwardly socializing, listening to music or singing along loudly to said music. You can also follow George on Twitter if you need more complaints and sarcasm in your timeline.
2 responses to “Facebook’s breaking news app sounds a lot like Twitter”
Am I the only one who fails to see any cohesive strategy behind Facebook’s innovation? Everything they’ve been doing has been reactionary to competitors- from Snapchat to Twitter to Google. What has been original? They bought Instagram when they couldn’t create a viable alternative, they overpaid for Whatsapp and there’s no clear reasoning on how that solves a struggle differently than what Facebook messenger already does… Where is this going? “Throw stuff against the wall and see what sticks” is not strategy.
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