Apple gives developers ability to schedule app sales

Apple gives developers ability to schedule app sales

Apple has just updated their ITunes Connect app submission service to allow developers to schedule pricing changes as well as set specific launch dates for their apps, according to an Twitter by user amcdev.

The latter’s a big change: up until now, companies have had no say as to when their apps will go live. Even high profile app releases are promoted with vague release dates which can ultimately prove to be so much wishful thinking. The feature additions to iTunes Connect should give both developers and customers a like some much wanted scheduling dependability when it comes to the release new titles.

As for the ability to schedule sales? Expect a lot more 24 hour sales on the App Store, especially over the next few weeks as developers test the functionality out.

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About the author

John BrownleeJohn Brownlee is news editor here at Cult of Mac, and has also written about a lot of things for a lot of different places, including Wired, Playboy, Boing Boing, Popular Mechanics, Gizmodo, Kotaku, Lifehacker, AMC, Geek and the Consumerist. He lives in Cambridge with his charming inamorata and a tiny budgerigar punningly christened after Nabokov's most famous pervert. You can follow him here on Twitter.

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  • charli

    as a potential devo myself I hope that this all includes an option to set date etc after app approval. Cause I would hate to hype something and then have it not available on that date. So much better to blitz the info out as soon as approval is achieved and I’ve set the date for a week or so later. with perhaps a debut sale price