AT&T To Offer New $5 Day Pass And 3-Month Data Plan Options For iPads

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Today AT&T announced its plans to entice tablet customers with new data plan options. The most attractive plan for users will probably be a $5 day pass that offers 250MB for light web usage. A new $25 plan will come with 1GB of data that can be used at any time over the span of three months.

AllThingsD reports from GigaOm Mobilize:

“We really think that a Wi-Fi only tablet is good, but it is not good enough,” said AT&T senior VP Chris Penrose, speaking at the event. The cost of adding a cellular module to tablets is also going down, Penrose said.

“We’ve seen that price go down substantially over the past several years,” Penrose said. “Ultimately we’d like to see tablet manufacturers build just one tablet.”

Apple divides the iPad into WiFi-only and Cellular models and charges a premium for the latter. AT&T would obviously like for their to be no distinction because it means more potential customers.

It currently costs $10 per month to add an iPad to one of AT&T’s Mobile Share plans.

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Alex HeathAlex Heath is a journalist and co-host of The CultCast. He has been quoted by the likes of the BBC, KRON 4 News, and books like "ICONIC: A Photographic Tribute to Apple Innovation." He lives in Lexington, Kentucky. If you want to pitch a story, share a tip, or just get in touch, additional contact information is available on his personal site. Follow him on Twitter.

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