Your kid probably wants something from Apple for Christmas this year. It’s a fact. No I’m not being an ultimate fanboy who’s saying that just to make Apple look cool or spread Apple’s evangelical message of peace, love and minimalism.
Kids this year want an iPad more than anything. More than an Xbox, Wii U, computer, or even a smartphone.
According to a survey conducted by Nielsen Wire among kids aged 6-12, four out of the top five things they wanted are made by Apple. 48% of children surveyed said they want an iPad, while 39% said they want a Wii U and 36% said they want an iPod Touch.
Surprisingly, kids want an iPad 4 more than they want the iPad mini even though it’s smaller form factor would make it more kid-friendly and cheaper for parents as well.
Even among teenagers that are 13 years-old and up, the iPad is still at the top of the list, garnering 21% of the vote for the most desired item. The Microsoft Surface only got 3% of the vote, but Microsoft did manage to beat one Apple product as the Apple TV only scored around 2%.
- Source Nielsen