Apple Officially Granted Registered Trademark For Beatles’s Apple Corps Logo

Apple Officially Granted Registered Trademark For Beatles’s Apple Corps Logo

For decades, Apple had a long-running dispute going with the Beatles over their eponymous fruitarian trademark. Namely, Apple Corps. congolomerate — a mult-armed multimedia corporation founded by the Beatles in 1968 — had a problem with Apple Computers stepping all over their TM. In 1981, Apple settled the dispute for the first time by paying Apple Corps. $80,000 and promising to never enter the music business, but then in 2001, Apple launched both the iPod and iTunes, starting the hostilities anew.

Everything came to a resolution in 2007, when Apple took ownership of all trademarks related to “Apple”, including Apple Corps’s granny smith apple logo, and agreed to license them back to Apple Corps. for their continued use.

Today, we’re seeing the last apple fall from that treet, as the Canadian IP Office has just disclosed that the Beatles’ iconic recording label is now Apple, Inc. registered trademark. Isn’t that nice?

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  • mr_bee

    I would love to see Apple use this logo in some of their stuff but … Jobs is dead (he was the only one who really cared about this topic at Apple), and anyone who actually remembers the logo from the Beatles days is a senior citizen (or also dead) anyway. Too late.

  • Len Williams

    Oh, to be a teenager again and know everything. I’m 60 now and am a long way from being dead. There are hundreds of millions of us “senior citizens” who are still very healthy, vital and with our ability to think rationally still very much intact. Your relegating this issue to being “too late” or unimportant shows the hubris of youth (“hubris: excessive pride or self-confidence”, Oxford Amer. Dictionary) and an inability to think that anything unimportant to you is worthless. I was a teenager when then Beatles came on the scene, and I’m still that same teenager, not a doddering old fool. The music produced by the Beatles is still valid today in many ways. My only complaint is that Mr. Brownlee provides only a snippet of information about this. I’d like to know more about Apple Inc.’s takeover of the Apple Corps trademarks and how it occurred. This was a long-running battle for decades, and I find it amazing that Apple Corps no longer owns its own trademarks but has Apple Inc.’s OK to use them.

About the author

John BrownleeJohn Brownlee is a Contributing Editor. He has also written for Wired, Playboy, Boing Boing, Popular Mechanics, VentureBeat, and Gizmodo. He lives in Boston with his wife and two parakeets. You can follow him here on Twitter.

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