AT&T has been forcing the same crappy $25 for 2GB plan down everyone’s throat since June 2010, but now they’re upgrading it for the first time. Starting Sunday, AT&T will be upgrading all their new smartphone data plans with larger data allocations… and larger prices. Yes, pay-by-the-month iPad users, that means you too.
Starting Sunday, January 22nd, these will be the new plans, replacing the current $15 for 250MB/$25 for 2GB/$50 for 5GB plans:
• AT&T DataPlus 300MB: $20 for 300MB, additional 300MB for $20.
• AT&T DataPro 3GB: $30 for 3GB, additional 1GB for $10/each
• AT&T DataPro 5GB: $50 for 5GB, with mobile hotspot/tethering, additional 1GB for $10/each
And here are the equivalent iPad plans:
• The existing 250MB for $15 plan
• AT&T DataConnect 3GB: $30 for 3GB
• AT&T DataConnect 5GB: $50 for 5GB
Needless to say, current users keep their old plans indefinitely. Personally, upgrading to 3GB from 2GB for another $5 seems like a pretty good deal, but man, existing 250MB DataPlus customers are getting boned: $5 for a mere 50 more megabytes of data. AT&T must really want people off that plan.