Are you a developer or advertiser looking to make a profitable app? The best way to do so is integrate a mobile monetization platform that inserts ads for other apps in your app. Recently moving into iOS operating environment, one of Google Android’s biggest and most successful ad networks to date, StartApp, now offers the first SDK to support Apple’s new programming language, Swift.
Watch the video showing how StartApp can help monetize your iOS app here.
The entire country is busy watching America’s rebels take on the Belgium Red Devils at World Cup, but while everyone else is focused on the football pitch, Google is busy readying its plans to take on Beats Music with a music service acquisition of its own.
Songza, a music streaming service that specializes in finding the right music to fit your mood – kind of like Beats’ Sentence feature – announced that is has been scooped up by the folks at Google.
TomTom will continue to power Apple Maps. Photo: Apple
Since it was first released as part of iOS 6, Apple Maps has gotten a partially deserved bad rap. Although nowhere near as bad as it was at release, Apple Maps has a reputation for being unreliable compared to options like Google Maps.
One thing that was particularly frustrating about Apple Maps at release was the fact that while the app invited users to report incorrect locations and results, nothing ever seemed to happen with those reports. So if Apple gave you incorrect directions, it might take months for the error to be fixed.
But a thread on Reddit offers what appears to be conclusive proof that Apple has gotten its act together about Maps. According to the thread, Apple is now pushing through error corrections in Apple Maps on a daily basis.
Every kid who has ever gone to high school knows the social anxiety that deciding where to sit in the school lunchroom can cause. Do you sit with the jocks? The preps? The dweebs? Or will no one let you sit at their table at all, forcing you to do the worst thing possible: Sit all by yourself, alone?
Most of us leave this problem behind us in high school, but not Steve Jobs. During his lifetime, Jobs was a visionary, a guru, a genius and a mentor to thousands of Apple employees. But in the Apple cafeteria, he was the guy that no one wanted to sit with. But it wasn’t because people thought he was a loser: They just didn’t want to get fired.
Earlier this week, Bono blasted Apple for “modesty run amok” in regards to the company’s charity work.
Claiming that Apple was like a secretive cult, he said that Apple didn’t do enough to broadcast its work for the Global Fund as part of Product (RED). Apple has raised $75 million for the charity since 2006.
Bono’s tongue was obviously in cheek, but (RED) has now released a statement, clarifying that Bono was expressing “faux outrage” and he was just making a joke.
With just months before the expected release of the iPhone 6, rumors continue to roll in about Apple’s next-generation smartphone. Will it have a thinner bezel? A bigger screen? A glowing logo on back? In today’s video, we catch up with all the latest speculation regarding the iPhone 6.
Apple seems friendlier these days. But at what cost? Photo: Roberto Baldwin/The Next Web Photo: Roberto Baldwin/The Next Web
Apple sure is looking friendlier these days.
This year’s Worldwide Developers Conference was geekier, more welcoming and less locked-down than any in recent history. Apple also bid farewell to Katie Cotton — the much-feared queen of PR, whose frosty relations with journalists made her only slightly less terrifying than an angry Steve Jobs — with a call for a “friendlier, more approachable” public relations face to warm up the company’s relationship with the press.
“For the past few years it’s felt like Apple’s only goal was to put us in our place,” Panic’s Cabel Sasser recently tweeted. “Now it feels like they might want to be friends.”
These recent moves represent a major change in the way Apple does business, even as the company sits atop a $150 billion war chest amassed thanks to innovative products, ruthless leadership and heavy-handed policies that fostered a culture of secrecy and utter domination. But in a world where it’s drummed into our heads that nice guys finish last, does Apple’s approach risk killing the company with kindness?
The second beta of iOS 8 upgrades Apple’s mobile platform visually as well as functionally. Along with plenty of bug fixes, iOS 8 Beta 2 delivers a number of neat tweaks that make the upcoming mobile OS even better than before. See some of the new enhancements in action in today’s quick-look video.
SAN FRANCISCO -- While Apple watchers tuned into last week's Worldwide Developers Conference keynote for a look at where the company might be headed, coders at the annual convention were getting a look at the current state of the art when it comes to the company's software.
Cult of Mac asked developers from around the world who were in town for WWDC (or its indie sibling, AltConf) what they thought about changes coming in iOS 8 and OS X Yosemite. We also asked them about their favorite apps as well as their views on Swift, the new programming language Apple introduced at WWDC. Get their takes in the gallery above.
What’s your take on iOS 8, Swift and OS X Yosemite?
Got your own favorite features in Apple’s latest releases? Let us know in the comments below.
Macs are solid machines, but just like their owners they have a tendency to get lethargic as they age. Launching and switching programs takes longer, simple tasks become arduous, and the dreaded beach ball of doom appears more often than it did when your machine was new. The operating system just starts to feel crufty, and can get worse over time. I see these issues in my IT consulting business regularly.
You may be asking, why does this happen? There are many reasons, but some are more common than others. Sometimes your hard disk (or solid-state drive) gets too full and interferes with normal computer operations. Crashes or misbehaving programs can corrupt the disk directory or application cache files. Remnants from old software may still be running behind the scenes, or you don’t have enough RAM to deal with your OS and workflow.
Is there some sort of tune-up you can do to sort it out? Your tech always tells you to just reboot the computer, but there’s got to be more than that. The good news: Yes, there are some things you can do. And, perhaps, adopt some more-efficient computing practices for yourself along the way.
Since the airing of Apple’s iconic “1984” commercial to launch the Macintosh, tech companies have had a special relationship with the Super Bowl. Now Apple is one of several tech giants — including Google, Yahoo and Intel — which have chipped in $2 million each in cash and services to help offset taxpayer dollars involved with bringing the historic 50th Super Bowl to the San Francisco 49ers stadium in Santa Clara, California.
The latest ad for Beats headphones prominently displays Apple products, which probably has something to do with the fact that Apple is spending $3 billion to buy Beats.
Clocking in at just over five minutes, you won’t see the ad on TV. It’s tailored for the upcoming World Cup, and Beats is not an official sponsor. Nevertheless, the ad is compelling and filled with celebrity cameos. Could this be the direction Apple is heading with its in-house advertising?
As another week full of news passes, your host Joshua Smith is here to give you a wrap-up on some of the latest and biggest features. iOS devices held for ransom, Apple’s big Beats acquisition and a rumored Apple iWatch are among just some of the featured stories in today’s rundown.
Take a look at the video and be sure to return next week for another. Subscribe to CultOfMacTV on youtube.com to catch new episodes of the roundup and other great video reviews, how-to’s and more.
Take this with a grain of salt, but an Australian iPhone repair site with a proven history of leaking upcoming iPhone and iPad parts early has posted what they are claiming is our first look at the aluminum rear shell of the upcoming iPhone 6.
So long as the next episode doesn't include antitrust violations, that is. Photo: Beats Music
Two weeks after the news of the deal was first reported, Apple has officially announced its buyout of Beats Electronics for $3 billion.
Apple will keep the Beats headphone and Beats Music brands separate as part of the deal. As previously reported, Dr. Dre and Jimmy Iovine will join Apple full time.
“Music is such an important part of all of our lives and holds a special place within our hearts at Apple,” said Apple CEO Tim Cook. “That’s why we have kept investing in music and are bringing together these extraordinary teams so we can continue to create the most innovative music products and services in the world.”
After Beats co-founder Dr. Dre made an exuberant video post on Vine boasting about becoming the first rap billionaire, many worried that Apple’s deal with the audio and streaming music service — once rumored to be worth as much as $3.2 billion — was scuttled. But a new report suggests it’s still on track for being announced this week, although Dre’s boastfulness may have cost him two hundred million dollars.
Although Apple recently won $119 million in a second victory against Samsung in patent court, that modest figure is nowhere near enough to make Apple back down. Not only is Apple seeking a retrial, but it wants to ban past and potentially future Samsung phones from being sold.
Conventional wisdom is that while Beats has a lot of fashion credibility, the actual audio quality blows. So why does Apple want to buy them?
Rumors have swirled that it’s an acqui-hire, and that Apple wants Beats so that it can also own Beats executive Jimmy Iovine and Dr. Dre, whose contacts in the music industry are unparalleled.
But there could be another reason, too. Apple might want to prevent Samsung from purchasing Beats.
It is often said that what separates Apple from companies like Samsung and Sony is that at Apple, design is law. Other companies put engineering first.
But that’s not true, according to former Apple senior designer and user experience evangelist Mark Kawano. Speaking to Fast Company’s design site, Co.Design, Kawano says that Apple is still an engineering first company.
The difference? Every engineer at Apple knows how to think like a designer.
Google has overtaken Apple as the world’s most valuable brand, according to a new survey.
As per Millward Brown’s BrandZ Top 100 Most Valuable Global Brands, Apple’s brand value fell by 20% in the past year to just under $148 billion, while Google’s value increased by 40% to $159 billion.
“Google has been extremely innovative this year with Google Glass, investments in artificial intelligence and a range of partnerships,” says Benoit Tranzer, regional managing director of Millward Brown Europe. “All these activities send a very strong signal to consumers about the essence of Google.”
Cult of Mac Deals regularly offers “name your own price” bundles, and we’ve got another here for you that assembles 9 apps and an iOS course that really deliver the goods…and the savings!
These types of bundles are time-limited opportunities to buy a collection of apps for whatever you want to pay! The bundles are exclusively constructed and are made for anyone looking to discover the best apps from around the globe. And The Name Your Own Price Mac Bundle 5.0 is no exception.
Well, one day later, and talks between the two warring factions are reportedly breaking down — as lawyers from both sides express difficulty working with each other. What is seemingly particularly grinding gears in the Apple camp are statements made by Samsung’s top lawyer, referring to the protracted lawsuit as “Apple’s Vietnam” and Apple as “jihadist.”
If the reports ring true, Apple is about to embark on their largest acquisition ever, and the ramifications could be massive. On this episode of The CultCast, we dissect the Apple/Beats merger, and ask the questions: what could Apple possibly have planned for the world’s most popular headphone brand? Is new wearable headphone tech a part of Apple’s future? And most importantly, could the Doctor D-R-E be Apple’s next CEO? Strap on ya gats, ya’ll…
Have a few chuckles whilst we catch you up on each week’s best Apple stories! Stream or download new and past episodes of The CultCast now on your Mac or iDevice by subscribing on iTunes, or hit play below and let the audio adventure begin!
And thanks to Lynda.com for sponsoring this episode! Learn at your own pace from expert-taught video tutorials at Lynda.com.
Apple and Google are bringing out the white flags. A landmark decision has been reached between the two Silicon Valley giants to drop their patent lawsuits against each other, specifically with regards to Google’s Motorola Mobility.
Now Dre and music industry tycoon Jimmy Iovine are rumored to appear onstage at Apple’s Worldwide Developers Conference next month. What exactly the future holds for Apple and Beats remains unclear, but here are five things to know about the monumental deal:
