Samsung has produced a new Galaxy S4 commercial for Iceland, and it’s possibly one of its weirdest smartphone adverts yet. It features some really strange dancing from a bunch of unconvincing ninjas, and a less than subtle dig at Apple using real apples.
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Nokia has a new ad out for its latest Lumia 925 smartphone, and it attempts to praise the handset’s camera abilities by depicting iPhone owners as brain-dead zombies who have to use flash to take photos in the dark. Yeah, it makes no sense to me, either. Check it out below.
Microsoft just loves to poke fun at the iPad, doesn’t it?
It has already aired a number of commercials for the Asus VivoTab that mock its size, weight, lack of Office support, its inability to run two apps simultaneously, and most of all its price. And now the software giant is doing the same on behalf of Dell.
Apple kicked off its WWDC keynote yesterday with an animated video explaining the philosophy behind its design process. Now the segment has been uploaded to Apple’s YouTube channel for the world to see.
“Here, simple phrases paired with elegant visuals describe the thoughts and emotions that go into creating each Apple product.” The video is very much about the company’s core values, like the ad we showed you yesterday.
Bloomberg says that “ads coming this summer won’t focus on the iPhone or any other single product, instead promoting Apple’s brand appeal and its collection of products that work seamlessly together.” The most recent TV ads to come out of Apple have focused on specific aspects of the iPhone, like music and photography.
Google’s YouTube apps for Android and iOS have helped the company triple advertising sales on mobile in the past six months, the company has said. Mobile ads now contribute an estimated $350 million to YouTube’s revenue, with around a quarter of the site’s 1 billion users accessing videos on smartphones and tablets.
T-Mobile’s latest iPhone 5 ad is thoroughly in “The Internet is a series of tubes” territory. It’s kind of weird.
The advertisement shows fluorescent gak blasting from two massive PVC sewage pipes. These pipes are meant to represent “the Internet” while the gak itself is supposed to be, I guess, the brightly colored slime of the Internet’s data streams. T-Mobile says more electric kool-aid sewage can spray through their pipes because they aren’t as clogged up.
I guess what I find so weird about this ad is that not only does it pick a visual metaphor for data that was widely mocked when Senator Ted Stevens used it to describe the way the Internet works, but T-Mobile’s whole argument here seems to be: “No one subscribes with us, so you’ve got our whole LTE network all to yourself.”
Doesn’t exactly inspire a lot of confidence, does it?
It looks like Microsoft has been taking a sneaky peek at Samsung’s guide to marketing. Rather than touting new features or specifications in its latest Windows Phone commercial, the company has taken to bashing the competition instead.
The minute-long clip sees Apple face off against Samsung during a massive wedding brawl as the two companies trade insults over smartphones.
Only T-Mobile lets your iPhone 5 be as great as an iPhone 5. That’s according to the carrier’s new commercial, which has begun airing today to celebrate the launch of the iPhone on T-Mobile. It’s taken almost six years, but Apple’s popular smartphone is finally available on America’s fourth largest carrier. Watch the new ad below.
Apple has posted two new iPad ads to its official YouTube channel that highlight the device’s expansive app catalog. Called “Alive” and “Together,” the videos use the iPad and the iPad mini to showcase some of the 300,000 apps available through the App Store, including iBooks, GarageBand, iPhoto, FaceTime, TED, and more.
Amazon prides itself on offering affordable Android tablets, and so it likes to point that out whenever it gets the opportunity to do so. Usually this means taking a swipe at more expensive devices, and it’s Apple’s iPad that’s on the receiving end again in the company’s new commercial.
Focusing on the high-resolution displays in both devices, Amazon suggests that “you may not be able to tell the difference” between them… until you look at the price tags.