ad - page 6

Try to not fall out of your chair or trip face-first into the pavement, because we have some breaking news for you: men love Zooey Deschanel. We’re not quite sure why, but it probably has something to do with her drop-dead gorgeousness and delightful quirkiness. Her hair is also very nice.

Apple knows that Zooey Deschanel is wonderful too, and you can see Zooey on TV talking to Siri in the newest ad for the iPhone 4S. Her spot with Apple runs alongside a similar iPhone ad starring the one and only Samuel L. Jackson.

According to new research, Apple’s latest ads are being received very well. Specifically, men between the age of 18-34 seem to really be showing interest in the Zooey ad. We wonder why.

A couple of new ads for the iPhone 4S surfaced earlier today. Featuring none other than the one and only Samuel L. Jackson, the first 30-second spot highlights Siri, the new iPhone’s loving digital assistant. The second ad stars the lovely Zooey Deschanel. Both ads seem to be in rotation for all three U.S. iPhone carrier partners — AT&T, Verizon and Sprint.

Apple appears to be spearheading a new ad campaign featuring high profile celebrities and the iPhone 4S, but so far these two ads are the only ones that have been spotted. Here they are in full HD, courtesy of Apple…

Apple has officially released its new TV ad simply entitled “the new iPad.” The 30-second commercial only features the tablet’s gorgeous Retina display. It’s simple and elegant.

“When a screen becomes this good, it’s simply you and the things you care about.”

Today’s keynote is available for streaming online and there are other videos for the new iPad on Apple’s website.

If you’re a fan of the official Twitter for iPhone app, get ready for ads. As an app that remains in the App Store’s top 10 list for social networking, Twitter for iPhone is used by millions of people. Twitter is monetizing those eyeballs with “Promoted Tweets,” “Promoted Trends,” and “Promoted Accounts.”

Starting really soon, you’ll start seeing promoted tweets from brands you follow in your timeline.

Apple has aired two new TV commercials for the iPhone 4S called “Road Trip” and “Rock God.” Both ads highlight Siri, the staple feature of the iPhone 4S. In classic Apple fashion, both spots are poignant and touching. The first ad features a couple on a trip, while the second tells the story of a teenager learning how to play guitar. Siri is used to find directions, send text messages, search Wolfram Alpha, and more.

Whether Samsung’s blatant Apple bashing adverts are actually convincing customers to buy its products is unclear, but they are at least inspiring other companies to mock Apple’s gadgets in their own ads.

Amazion is the latest, with a new Kindle ad that takes aim at the iPad for its poor reading conditions in direct sunlight, and its heavy price tag.

Did you choose to purchase an iPhone over the Android-powered Galaxy S II? Well, congratulations. Like many of us here at Cult of Mac, you’ve been “Samsunged!” 

Santa has come and gone on his sleigh, and Apple has profited along the way. A survey from Ace Metrix, a TV ad analysis firm, has revealed that Apple’s Santa Siri commercial beat out 34 other Santa-themed spots to win the crown of most effective ad for the 2011 holiday season.

Apple’s commercial, featuring Santa and the iPhone 4S’s Siri assistant, scored a 652 out of a possible 950 points in Ace Metrix’s survey, topping competitors like Pillsbury, Coca-Cola, and Nintendo.

Despite Apple’s best attempts to get the tablet banished from Australian soil, Samsung is now selling its Android-powered Galaxy Tab 10.1 down under, and it has a whole new marketing angle that’s guaranteed to attract attention. The Korean company is now labeling its device “the tablet Apple tried to stop.”

Just under 18 months after its launch, Apple is set to make more changes to its iAd mobile advertising service in a bid to attract more customers. The Cupertino company is hoping to claw back some of the ground it’s quickly losing to Google’s AdMob service by reducing the initial buy-in to iAd, and changing the way in which advertisers pay.

Best Buy has launched a new ad that hopes to lure Apple fans into its stores this Christmas. In addition to Macs, iPads, iPhones, and iPods, the humorous “Everything Apple at Best Buy” ad also includes an appearance from old St. Nick himself.

While Samsung itself is quick to take Apple’s innovation and pass it off as its own, resulting in a number of lawsuits, the Korean electronics giant is still happy to mock the device that inspires many of its Android-powered smartphones. In a new TV commercial for its popular Galaxy S II handset, Samsung pokes fun at the iPhone and its devoted fans who wait in line for hours to pick up the device on launch day.

I think someone’s a little jealous that they don’t see endless queues when they churn out a new product.

To be fair to Samsung, it is rather humorous. My favorite bit: “You know, if it looks the same, how will people know I upgraded?”

[via The Mac Observer]

Apple has begun airing a new commercial for the iPad 2 called ‘Love’, which showcases our love for the company’s incredibly popular tablet. In the thirty-second clip, we see people of all ages using the device while they go about their daily lives, doing things like movie editing, music recording, painting, learning, and more.

“Getting lost in the things we love has never felt quite like this.”

Sprint’s debut iPhone 4S commercial (unsurprisingly) boasts about the biggest reason for choosing Sprint over its rivals, and that’s “truly unlimited” data. It also praises Apple’s App Store, which is home to half a million apps, by floating popular app icons around New York City.

We’ve seen a number of parodies that poke fun at Apple’s new intelligent assistant, but this one has to be my favorite. It’s a skit from CollegeHumor that mocks Apple’s latest Siri adverts by placing the feature in between husband and wife while they fight, and it’s hilarious.

Apple just released two new commercial ads for the iPhone, and they both play off of the “If you don’t have an iPhone…” pitch we’ve been hearing for awhile.

The first add highlights the iPod + iTunes on the iPhone, while the second features the App Store.

httpv://www.youtube.com/watch?v=Um4gLMZDXkA&feature=player_embedded

Apple has released a new commercial for its iPad 2 that follows the same theme as its previous ‘We Believe‘ commercial launched in early April. Entitled ‘If You Asked’, the new ad focuses on the iPad’s user experience and how people perceive the device rather than its technical specifications.

The smooth guy in the voiceover reads:

If you ask a parent, they might call it intuitive. If you ask a musician, they might call it inspiring. To a doctor, it’s groundbreaking. To a CEO, it’s powerful. To a teacher, it’s the future. If you ask a child, she might call it magic. And if you asked us, we’d say it’s just getting started.

Apple’s commercials for the second-generation iPad thus far have been a little more personal than the company’s other ad campaigns; highlighting what users can achieve with the device, rather that what the device itself is technically capable of.

It really is amazing that the iPad is being used in so many amazing ways by everyone from toddlers to CEOs.

httpvhd://www.youtube.com/watch?v=u8-nKo2hqlg&feature=player_embedded

Apple’s advertising team has thrown a lot of hyperbolic adjectives at the iPad like “legendary”, “amazing” and “magical,” but their latest advertisement might be pressing it. “Cinematic,” sure. “Elementary”…. uh, okay. But by the time we’re at “full size” and “electric,” I think maybe we’re scraping the bottom of the barrel here.

Even though it was announced a month ago that “American Idol” had made the iPhone its official phone, and we all know that “Idol” is the most crassly commercial TV show in the history of the galaxy, I don’t think anyone was prepared for the abomination that aired midway through last night’s episode.

After “returning” from an ad break, host Ryan Seacrest reached into the audience to pull an iPhone from the hands of a female “audience member.” He then used the iPhone to visit the “Idol” website, text in a vote for a contestant, and show how easy it is to use the WiFi iTunes Store to download content “directly to your device.” I threw up in my mouth during the segment – A LOT.

I don’t know, can association with Ryan Seacrest make the iPhone less appealing? It’ll take a little while for the taint to wash away, so far as I’m concerned. I’ll post the clip if and when it turns up…