Today in Apple history - page 15

July 10, 2008: Apple launches the App Store, an online hub that lets iPhone owners browse and download apps made by third-party developers. Transforming the iPhone from a locked-down platform to a generative one, the App Store means that every iPhone user can have his or her own “killer app” depending on the software they want — from social networking to composing music to playing games.

One of the most significant launches in Apple history, the App Store opens up a whole new revenue stream for Cupertino. It’s hard to believe that Steve Jobs was originally dead-set against it!

July 9, 2001: Apple earns the title of No. 1 computer manufacturer in the education market, with twice as many machines in schools as runner-up Dell Computer.

It marks a big turnaround from a couple of years earlier, when Dell overtook Apple and people accused Steve Jobs of abandoning this important market.

July 8, 1997: Steve Jobs begins his path to becoming chief executive officer of Apple, after former CEO Gil Amelio departs the company following a massive quarterly loss. Also leaving Apple is Ellen Hancock, executive vice president of technology.

To run Apple’s day-to-day operations, CFO Fred Anderson takes over until a new CEO can be found. Jobs, meanwhile, moves from strategic adviser to take “a more expanded role with Apple’s board and executive management team,” according to CNN Money.

Cupertino’s turnaround has started!

July 7, 2011: Three years after its launch, the App Store passes 15 billion downloads.

This represents a major milestone for Apple. The App Store offers more than 425,000 apps, which give the iPhone and iPad incredible capabilities and add to the devices’ wide appeal.

July 6, 1997: Following a massive quarterly loss for Apple, board member Edgar S. Woolard Jr. calls CEO Gil Amelio and informs him that he needs to step down. “You’ve done a lot to help the company, but the sales haven’t rebounded,” Woolard says.

Steve Jobs, who recently returned to the company he co-founded, denies being responsible for Amelio’s ouster. However, the move results in Jobs becoming Apple CEO for the first time. Now it’s time for a real turnaround!

July 5, 2006: Apple discontinues its low-end eMac product line. After more than a quarter-century of using CRT monitors in its computers, the move represents the end of the cathode ray tube era for Macs.

After ending the eMac, Apple shifts to the superior LCD technology still used for Macs today. When it comes to screens, thin is definitely in!

July 4, 1985: Apple co-founder Steve Jobs visits Moscow for the first time, with the aim of selling Macs to the Russians. During his two-day trip to the Soviet Union, Jobs lectures computer science students, attends a Fourth of July party at the American embassy and discusses opening a Mac factory in Russia.

He also reportedly almost runs afoul of the KGB by praising assassinated Marxist revolutionary Leon Trotsky.

July 3, 2001: Apple suspends production of its Power Mac G4 Cube, one of the most notable busts in Apple history — and the first major flop following Steve Jobs’ glorious return to the company in 1997.

Although Apple leaves the door open to possibly reintroducing the remarkably clear G4 Cube at a later date, this never happens. The stylish computer is superseded by Apple’s upgrade to G5 processors and then to Intel Core-based Macs.

July 2, 2010: Apple opens up about “Antennagate,” issuing a letter that addresses iPhone 4 reception problems publicly for the first time.

In a letter addressed to iPhone 4 users, Apple admits to being “surprised when we read reports of reception problems, and … immediately began investigating them.” However, the company’s findings do little to dispel the growing Antennagate controversy.

July 1, 2012: Apple shuts down its MobileMe web service. Launched in 2008, the subscription-based suite of online services and software offered features like push email, data storage, Find My iPhone, a photo gallery, chat facilities and an online calendar.

After letting the service limp along for four years, Apple finally decides to pull the plug, pushing users to switch to iCloud. The company gives MobileMe users until the end of July to remove their data from the service.

June 30, 2015: Apple launches 24/7 radio station Apple Music 1 (launched originally as Beats 1). Part of Apple Music, the new global radio station features top DJs ranging from former BBC presenter Zane Lowe to top musical artists like Lil Wayne.

Apple calls Apple Music 1 “the biggest radio station in the world” and says it beats (no pun intended) all other music stations when it comes to concurrent listeners. However, without hard figures to back that up, some call out Cupertino on this claim.

June 29, 2007: The first iPhone launch date arrives, giving excited Apple fans lined up outside stores their first chance at owning the game-changing smartphone. The queues that greet the device around the world prove that Cupertino is onto a good thing with the smartphone, first shown off by Apple CEO Steve Jobs earlier in the year.

The launch-day fervor offers a glimpse of just how revolutionary the iPhone will become.

June 28, 1993: Apple ships the Macintosh LC 520, an “all-in-one” Mac targeted primarily at the education market.

The first Macintosh ever shipped with a non-optional 2x CD-ROM drive, it is designed to capitalize on schools’ growing multimedia requirements. For more insights into Apple’s journey, check out apple news today and explore the history of iconic Mac launches like the Macintosh LC II.

May 17, 1978: Steve Jobs’ first child, a daughter named Lisa Brennan-Jobs, is born. The child of the 23-year-old Apple co-founder and his high school girlfriend Chris-Ann Brennan, Lisa’s parents are no longer a couple when she comes into the world.

Several shameful years follow in which Jobs denies paternity of his daughter, before they eventually reconcile.

December 15, 2003: Almost eight months after launching the iTunes Music Store, Apple celebrates its 25 millionth download.

The song in question? Appropriately enough for this time of year, a Frank Sinatra cover* of the Christmas classic “Let It Snow! Let It Snow! Let It Snow!”

November 17, 1995: Apple releases the first beta version of its new Mac OS Copland operating system to approximately 50 developers. Not so much a Mac OS update as a totally new operating system, it offers next-gen features designed to help Apple take on the then-mighty Windows 95.

Sadly, Copland OS will never reach the public.

November 9, 1994: Gil Amelio, a businessman with a reputation as a talented turnaround artist, joins Apple’s board.

Coming off his impressive revitalization of two other tech companies, National Semiconductor and Rockwell International, Amelio’s appointment at Apple sparks widespread celebration. Many Apple watchers think his arrival means the company’s dark days are over. Sadly, Amelio’s turnaround tricks won’t work in Cupertino.

July 23, 2012: Looking for the perfect spokesman for its new virtual assistant Siri, Apple turns to the director behind some of Hollywood’s most violent gangster movies. A new ad shows Martin Scorsese using Siri voice commands on his iPhone to juggle his busy schedule.

One in a string of celebrity-studded ads showcasing the Apple’s recently released virtual assistant, it ranks among the best.

June 12, 2007: With iPhone frenzy hitting a fever pitch in the buildup to the device’s launch, journalist Walt Mossberg sends the Apple world into a tizzy by whipping out a prerelease unit during a speech. The Wall Street Journal columnist is one of a handful of tech writers given early access to Apple’s revolutionary smartphone so he can put it through its paces for a review.

Speaking at The Chronicle of Higher Education’s Presidents Forum, Mossberg says he isn’t sure whether he’ll give the iPhone a thumbs up. Worried doubters immediately fear Apple is about to drop a dud.

May 19, 1980: Apple introduces the Apple III at the National Computer Conference in Anaheim, California. After two years of development, the business-oriented computer arrives to follow the enormously successful Apple II. However, for a variety of reasons, the Apple III launch turns out to be the company’s first major misstep.

March 3, 2014: With the CarPlay launch, Apple introduces iOS functionality for iPhone users behind the wheel via the car’s in-dash screen.

Showcasing the new car infotainment platform at the Geneva International Auto Show, Apple calls CarPlay “a smarter, safer and more fun way to use iPhone in the car.” Vehicles from Ferrari, Mercedes-Benz and Volvo are the first off the line to incorporate it.

September 5, 2007: Just months after the first iPhone went on sale, Apple ditches its bottom-tier 4GB model and cuts the price of the 8GB version by $200.

A rare misstep (considering Apple’s usual mastery of the press), this tone-deaf PR move backfires immediately. Early adopters rage about shelling out premium prices for their first-generation iPhones. Fortunately, Apple makes good.

August 20, 2012: Apple passes a financial milestone as it becomes the most valuable publicly traded stock ever.

The company it bests to attain this record? Longtime rival Microsoft, which peaked on December 30, 1999. Apple’s surge to the top spot serves as a reminder of just how radically the fortunes of both companies changed over the years.

August 18, 2014: A Christmas-themed iPhone ad lands Apple an Emmy for “Most Outstanding Commercial of the Year.”

The prize-winning spot is Apple’s “Misunderstood” iPhone 5s ad. It depicts a silent teenager who won’t spend time with his family at Christmas because he’s too busy with his iPhone. At the end of the ad, he reveals that he’s not actually being a misanthrope. He used his iPhone and iMovie to shoot and edit a heartwarming family montage!

August 11, 1950: Apple co-founder Steve Wozniak is born. While Steve Jobs may be the most admired Apple figure, Woz might be the most well-loved by fans.

In addition to his most famous creation, the Apple II, Wozniak is also responsible for imbuing Apple’s products with his fun-loving personality.

Happy birthday, Woz!