Get ready for NFL football on iPhone

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Wilson connected football
CBS and the NFL ironed out their differences, allowing your iPhone to stream football games for the first time.
Photo: Buster Hein/Cult of Mac

CBS has been struggling to find stand-out content for its All Access streaming service beside Star Trek: Discovery. That problem has been solved. 

The entire 2018 NFL ON CBS schedule, including Super Bowl LIII, will be streamed live on All Access. That includes smartphones and tablets, a significant development.

Want World Cup results? Just ask Siri

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Siri
Siri stands ready to answer your World Cup questions.
Photo: Apple

Cheer on your World Cup team with these stupid expensive custom iPhones

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World Cup iphones
These World Cup iPhones don't come cheap.
Photo: Caviar

The World Cup is set to kick off one week from now in Russia and one of the country’s gaudiest iPhone modders has come out with a collection of custom gold iPhones to celebrate your favorite players.

Caviar is no stranger to super expensive iPhones, but their latest designs might have the most universal appeal. The new Football Legends collection features eight new designs that are dedicated to one modern football hero and the national team he plays for. By combining patterns from the players’ countries with Russian design elements, Caviar’s new iPhone X collection actually looks pretty cool.

Check em out:

The 10 best Apple ads of 2016

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Best Apple ads of 2016
You want innovation? Look no further than Apple's advertising.
Image: Ste Smith/Cult of Mac

2016 Year in Review Cult of Mac Apple may not have launched its most innovative products in 2016, but when it comes to marketing, Cupertino is still killing it.

By utilizing celebrities, musicians, athletes and everyday iPhone owners, Apple created some of its most memorable ads ever in 2016. Whether they were touting Apple TV with Kobe Bryant, or using the story of an autistic boy to show how technology can change the world, Apple ads entertained us and gave us all the feels.

These are our favorite Apple ads of 2016.

Patriots coach Bill Belichick is fed up with Microsoft Surface tablets

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Patriot's head coach Bill Belichick slams Microsoft tablet during game.
Patriot's head coach Bill Belichick slams Microsoft tablet during game.
Photo: NFL

New England Patriots head coach Bill Belichick is giving up on the NFL’s experiment putting Surface tablets on the sidelines during football games.

The usually tight-lipped coach unleashed a five-minute rant against Microsoft’s bug-ridden tablets during a press conference today. Belichick said he just can’t deal with the Surface’s problems anymore, so he’s calling an audible and going back to good old paper and three-ring binders.

Snapchat and NFL team up for first Discover sports channel

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snapchat
Are you ready for some football?
Photo: Ste Smith/Cult of Mac

The NFL season is set to kick off in just over a month and Snapchat is ready to give users their weekly dose of pig skin action with the first ever Discover sport channel.

Snapchat’s partnership with the NFL comes a year after the two combined to create Live Stories surrounding NFL games. With the new Discover channel, football fans will be able to view headlines hot topics, and inside access videos for all 256 regular season games.

Apple pays tribute to the beautiful game in new ad

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soccer
Are you ready for Euro 2016?
Photo: Mxmystro/Flickr

The Euro 2016 soccer football championships are set to kickoff tomorrow in France and Apple is marking the occasion with yet another “Shot on iPhone” ad that will make you feel weepy with love for the beautiful game.

Apple’s ad for the biggest football tournament outside the World Cup features pictures and videos of kids playing football around the world with Little Simz inspirational song “Wingz” in the background.

Check it out:

Apple lines up Manchester City star as sport ambassador

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Raheem Sterling of Manchester City.
Raheem Sterling of Manchester City.
Photo: JoshJDSS/FlickR

Apple is planning to make a big advertising push during the 2016 UEFA European Championship football tournament, and Raheem Sterling could be the star of the company’s ads.

Manchester City’s Raheem Sterling is reportedly close to signing a deal with Apple to become its first ever global sports ambassador from England, but the entire deal hinges on whether the 21-year-old phenom actually makes the team.

What notifications look like when you’re famous on Instagram

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Instagram
Instagram's user base just keeps growing.
Photo: Killian Bell/Cult of Mac

Ever wonder what life would be like if you were Instafamous with millions of followers blasting your pics with likes?

Seeing your feed blow up with thousands of likes moments after posting is usually reserved for people named Kardashian, but that’s just another day in the office for the creator of the Instagram profile 433. The football feed has amassed over 8 million followers thanks to its fantastic curation of the most epic football content on the web.

Demy de Zeeuw uploaded a video showing what an iPhone’s push notifications look like when you have that many eyeballs eager to double-tap your pics right after posting.

Watch the push notifications pile up:

Tiny wearable could keep your kids from getting brain damage

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Concussion headware. Photo: Jim Merithew/Cult of  Mac
Wearables are now taking on concussions. Photo: Jim Merithew/Cult of Mac
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LAS VEGAS — Football in America is under attack after the revelation that concussions cause serious brain damage rocked the NFL. Youth participation has plummeted in the last two years but the folks at Linx have a new solution that will help parents keep track of when their kids are getting pounded too hard on the field.

Cult_of_Mac_CES_2015

The Linx IAS sports monitor is a tiny Bluetooth sensor athletes can wear in a skull cap or headband to keep track of every impact on the field, no matter if they’re playing football, lacrosse, soccer, hockey or pretty much any other contact sport.