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Within a week’s time, two of the Apple’s biggest rivals got caught using misleading photos in ad campaigns that promoted the quality of their smartphones’ built-in cameras.

The embarrassing screwups of Samsung and Huawei showcase the simple brilliance of Apple’s “Shot on iPhone” campaign.

In just a few weeks, Apple looks set to unveil the biggest upgrade yet to its popular wearable.
While the external appearance of Apple Watch has not changed much since its launch, recent leaks suggest we can expect a new form factor with a larger screen when Apple Watch Series 4 lands.

In the Photoshop mockup above, I’ve shown how Apple’s next watch might look if it slimmed down and added a larger screen (as the rumormongers predict). That would be pretty cool, but there are plenty of other potential upgrades I’m excited about.

Here’s my top 10 wish list for Apple Watch Series 4 new features.

Android 9 Pie has landed on Google Pixel devices just a month before Apple rolls out iOS 12. Both come with a long list of new features and improvements, but is one better than the other?

Here’s how Android 9 and iOS 12 compare.

The long race to see which U.S. tech giant will become the first company worth $1 trillion is finally over.

Apple won.

The YouTuber who sounded the alarm over serious thermal throttling on the new Core i9 MacBook Pro confirms that Apple corrected the performance-killing problem.

Following the macOS High Sierra update Apple issued yesterday, YouTube tech reviewer Dave Lee uploaded a new video showing that the patch did its job. After the upgrade, his new MacBook Pro is running faster!

Apple won’t publicly admit that it tweaked the 2018 MacBook Pro keyboard to fix the hardware’s biggest flaw. But in a leaked internal document, the company says it installed a new “membrane” to “prevent debris from entering the butterfly mechanism.”

Apple just updated its MacBook Pro line, ramping up performance and adding various advanced features. Phil Schiller, Apple’s marketing VP, calls the new Apple laptops “the fastest and most powerful notebook we’ve ever made.”

The new MacBook Pro with Touch Bar models boast 8th-generation “Coffee Lake” Intel Core processors, with 6-core CPUs in the 15-inch model and quad-core CPUs on the 13-inch model.

If running and swimming with Apple Watch don’t rock your boat, you should give rowing a try. It combines all the benefits of cardio and strength training, and you get to do it in a boat. OK, well you’re probably more likely to use a rowing machine at your local gym, but it’s still pretty cool.

The stats that Apple Watch’s built-in Workout app provides for rowers are very limited, so you might want to consider third-party alternatives. Plus, it takes some practice to develop a good rowing technique. But it’s totally worth the effort. Not only will rowing help build a ripped physique. Without this essential skill, you might one day find yourself up the proverbial creek without a paddle.

HomePods went on sale in Europe this week, and I ordered one. It arrived the very next day. I tried it out, and then sent it back to Apple the day after that. Why? Because it’s a half-finished product. Siri is just as glitchy and annoying on HomePod as elsewhere. It doesn’t work properly with a Mac. And it’s not even a very good speaker.

Apple’s WWDC 2018 keynote lasted nearly 130 minutes and was jam-packed with new software goodies for developers and regular old Apple fanboys.

But if you were hoping to see some shiny new hardware unveiled at today’s event, you were in for some big disappointments. Apple is doubling down on its software game. And even though they didn’t have any new physical toys to show off, Tim Cook and company still managed to pull out some big surprises.

Imagine if your Apple Watch could tell you which days were best for you to do a workout, and what kind of workout you should do. Well it can, sort of, thanks to a hidden feature that few people have yet discovered or know how to use.

Heart rate variability, or HRV, is a new metric that reveals your stress level and whether you have recovered from your last workout. It has been added to lots of high-end sports watches in recent years, including Apple Watch since watchOS 4 & iOS 11.

Here’s how you can use it to optimize your training, reduce your risk of injury, and know when to take a well-earned rest day.

WWDC is right around the corner, which means we’re about to get our very first look at Apple’s next major update to iOS.

We’re expecting big things from iOS 12, including a whole host of improvements that will make our devices more stable, and plenty of welcome bug fixes. Apple will surely surprise us with some nice new features, too.

Here’s our lengthy wish list for this update, which includes a Home screen overhaul, a more powerful FaceTime, better multitasking, and more!

I test a lot of iPhone cases and rarely get comments. Most of them aren’t that distinctive. But a new iMac-inspired case from Spigen attracted the attention of my teenage kids and even elicited a compliment: “Cool case, Dad!”

The Activity Rings on your Apple Watch don’t provide a complete picture of your fitness. There is one important ring missing: Strength. The Rock didn’t get ripped just by standing up once an hour. And both the Exercise and Move rings essentially measure the same thing: cardio.

As any fitness expert will tell you, an effective workout program should combine cardio with strength training. Here’s why strength is currently Apple Watch’s weakness, and how you can use third-party apps to make sure it isn’t yours as well.

Analysts have been extremely pessimistic about the iPhone X, with almost daily predictions that Apple’s top-of-the-line model was a flop. And they were all dead wrong. Tim Cook just said the iPhone X has been Apple’s best-selling model for every week since it launched, and that sales of all the company’s phones grew last quarter.

How did the analysts get it so wrong? Here’s what probably happened.

Steve Jobs was a mercurial genius with a singular knack for turning bright ideas into shiny new products. Tim Cook is an operations wizard who hammered Apple’s supply chain into a manufacturing powerhouse.

If you’re an Apple fan, you know the widely accepted narrative. You’ve heard the stories about these powerful CEOs and their various strengths and weaknesses. But who helmed Apple most successfully?

We put Cupertino’s most capable execs head-to-head to determine which Apple era was really the best. Get ready to settle things once and for all!

For activity tracking, fitness and notifications, Apple Watch is pretty awesome, and these days, that’s all most people use it for. Which is a shame.

When it launched back in 2015, Apple had a much bigger vision: a wearable computing platform supporting a rich and varied ecosystem of apps. Like an iPhone strapped to your wrist. But the reality has turned out to be rather different. Instagram is just the latest of a series of high profile apps to desert the platform. So what’s up?

I believe Apple Watch’s dependence on iPhone is holding it back, and the time has come for Cupertino to set its smartwatch free. In this, the third and final part of my wish list of watchOS 5 features, I’ll focus on how I hope Apple will improve setup, apps and iCloud to create a badass stand-alone device.

When it comes to fitness apps on Apple Watch, sometimes it feels like Cupertino is running before it can walk. Fancy new features like Heart Rate Recovery are very welcome, but a few of the basics remain missing.

Apple could make major strides when it releases watchOS 5. So in the second of three posts about the future of watchOS, I’ll focus on five essential fitness features I’m hoping we’ll see at this year’s Worldwide Developers Conference.

What’s next for Apple? We’ll find out in June, when the company hosts devs from around the world at the Worldwide Developers Conference 2018.

Every year, the event gives Cupertino execs a chance to show off Apple’s new software and hardware. It’s a chance for outsiders to get a direct look at what’s in the Apple product pipeline. In the video below, we round up all the latest WWDC 2018 rumors to give you a heads-up about what’s on the horizon.

In the three short years since Apple Watch debuted, Cupertino has massively improved its smartwatch. Remember the early days, when Glances took ages to load, only to show out-of-date information? When the Fitness app refused to stay in the foreground during a workout? Or when the side button launched a doodling app?

Since the launch, Apple has rolled out big upgrades to watchOS every year at its Worldwide Developers Conference. But there is still loads more that could be done to really unleash Apple Watch’s full potential.

With this year’s WWDC confirmed for June, here’s my wish list of the all the new watchOS stuff I’m hoping will be announced in San Jose, California. It’s a pretty long list, so I’ve broken it down into three separate posts, starting with usability. In followup posts, I’ll focus on fitness, apps and setup.

Apple will take a field trip out of Silicon Valley to host its first major event of 2018 tomorrow. Instead of focusing on iPhones and Apple Watches, this Apple keynote will be all about education and creativity.

Rumors have been swirling for months that new MacBook Airs and an updated, inexpensive iPad could arrive this spring. We might see those, but Apple probably has a couple other surprises in store that you haven’t heard of.

Apple will not provide a livestream of the event, but Cult of Mac will be in attendance. Joins us Tuesday morning for our liveblog of everything that’s going down at the event. In the meantime, here’s our handy guide to what to expect.

My plan to get to bed early last night was ruined when Epic Games dropped a Fortnite Battle Royale invite in my inbox. I had been itching to play it since I signed up for early access on Monday, so I ignored my body’s desperate calls for sleep and dived right in.

I had already played Fortnite on PlayStation 4 and PC, so I had a good idea of what to expect with the mobile version. Epic promised it would deliver exactly the same experience. But I had no idea what the game would look like, or if it would even be worth playing with touch controls.

I was blown away. Here are my first impressions of Fortnite on iOS.

It’s not like you can ever find the app you’re looking for on your various home screens anyway, so why not do something fancy with those icons instead? Like, making your home screen an expression of your inner chakra, man. Or getting in tune with the color harmonies of the universe or whatever.

Whatever hippie crap you’re using to justify it, the results can be amazing. And who knows — if you arrange your home screens by color, then maybe you’ll actually end up finding things faster.

Samsung’s Galaxy S8 series, with its edge-to-edge display and features like iris scanning, offered smartphone buyers a refreshing alternative to an all-too familiar iPhone experience in early 2017. Now the Galaxy S9 is here and things are a little different.

The iPhone isn’t boring anymore. With an edge-to-edge display of its own, as well as Face ID, dual cameras, and the incredible A11 Bionic chip, iPhone X has made Apple the smartphone maker to beat once again. Does the Galaxy S9 have what it takes?

Check out our in-depth comparison to find out which is better.

When the entire mobile phone industry heads to Barcelona next week for Mobile World Congress 2018, there will be one notable absence: Apple.

Cupertino doesn’t do trade shows. Not even really big ones like MWC. Yet, despite its absence from the massive Spanish trade show, Apple’s influence will loom large over Barcelona’s beautiful horizons.

Here are five things Apple fans should look out for at MWC next week.