Cult of Mac

CEO Tim Cook teased Apple’s upcoming AI features during the company’s Q1 2024 earnings call Thursday, saying the company’s efforts will start to bear fruit later this year. It is rare for an Apple executive to provide even hints of the company’s future plans, but Cupertino has something to prove when it comes to artificial intelligence.

Google, Microsoft and other tech giants have invested heavily in AI, while Apple has little to show. However, the release of iOS 18 later in 2024 could change this. Cook says he’s “incredibly excited” about what’s to come.

A couple of weeks after Vision Pro’s preorders went live, the headset is now available for sale through Apple’s retail stores in the US.

If you could not get your preorder, grab the $3,499 mixed-reality headset from your nearest Apple store today. And if you preordered on time, your unit should arrive later today.

Also, if you didn’t feel comfortable laying down that kind of cash for a face-hugging computer without trying it first, you can book an online demo at an Apple Store — but it’s likely to be difficult to book a session. Apple’s booking system appears to be overwhelmed, and big crowds are mobbing Apple’s stores.

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Apple’s holiday quarter financial results offer good news for investors. iPhone is doing great! And CEO Tim Cook talked about AI. But there’s rotten news coming out of China.

We pored over the results, and listened to the call Apple executives held Thursday with Wall Street analysts, so you don’t have to. Here’s the information you ought to know.

Apple returned to revenue growth during its most recent critical holiday quarter. The total it took in during the December period went up 2% — that’s after the company experienced declining revenue in each of the four previous quarters.

“Today Apple is reporting revenue growth for the December quarter fueled by iPhone sales, and an all-time revenue record in Services,” said Apple CEO Tim Cook in a press release Thursday announcing Apple’s fiscal first-quarter results.

If you wear an Apple Watch or you’re thinking about getting one, you should enter our latest giveaway. That way you might win a super-cool and rugged new Lululook Waterproof FKM Sport Band. We’re giving away one orange band and one blue one, and anyone in the world can enter to win through February 10.

The band is designed for the handsome and tough Apple Watch Ultra 2/1, but it fits Series 9 and SE, as well (42mm/44mm/45mm/49mm).

Apple has a huge problem with the Vision Pro that no one has talked about: It’s highly addictive!

The astonishing visuals that Apple’s new headset pumps directly into your eyeballs make the real world seem dull, according to Nick Bilton, a Vanity Fair reporter who got behind-the-scenes access for a cover story published Thursday.

In fact, Bilton says Vision Pro is “like a drug” that offers a “dopamine hit.” And an unnamed source in Bilton’s story likens the Vision Pro to “tech fentanyl.”

Some people think the first picture of Tim Cook wearing a Vision Pro also has a surprise: an iPad that Apple hasn’t released yet. But no. The tablet looks a bit odd, but that’s not because it’s a future one with a new design.

Here’s why.

Do AirTags make noise? They don’t look like they make any sound, but yes indeed they do. They make noise for a variety of reasons, and in my experience, it can sometimes be mysterious — or irritating.

• What does the setup chime mean?
• Why is this AirTag I found beeping?
• And how do I stop it?

I have about half a dozen AirTags, my family has about a dozen more, and we use them regularly to find lost or forgotten items.

But they can sometimes be mysterious and the sounds they make aren’t always obvious. Here are all the reasons why it’s beeping at you, and how to stop it. But be warned: it’s not a simple yes/no situation.

A day ahead of Vision Pro’s release, Apple put a spotlight on more than 600 new “spatial” apps and games made specifically for the headset. They join more than a million Vision Pro-compatible apps Friday in the App Store.

“Apple Vision Pro is unlocking the imaginations of our worldwide developer community, and we’re inspired by the range of spatial experiences they’ve created for this exciting new platform,” said Susan Prescott, Apple’s vice president of worldwide developer relations.

Amazon’s latest deal slashes nearly $400 off the price of the 15-inch MacBook Air with 512GB storage to a new low of $1,103.

While Apple’s 15-inch Air has been frequently discounted since launch, this is the best deal on the machine yet.

The Complete 2024 Microsoft Tech Certification Training Super Bundle takes you on a deep dive into the skills and subjects you need to land a job in the IT industry. While finishing this educational bundle alone won’t get you certified, it will set you up for success. Finish the courses, then ace the critical exams to earn the certifications you need.

For one low price, you get unlimited access to 11 courses with 246 hours of material, covering everything from desktop management to Microsoft Azure and Microsoft Teams. And for a limited time, it costs just $69.97.

Apple has extended its modem deal with Qualcomm for almost two years until March 2027. The three-year contract was supposed to expire in 2025.

Apple’s extension of its modem deal with Qualcomm comes as the Cupertino giant struggles to develop its in-house modem.

Artificial intelligence tools are making their rounds in the creative world, and next up is AI-powered image generation. Just in time for you to cash in on the craze, this $29.99 e-learning bundle can help you tame these robots and get them to work for you. With a small investment of time and money, you’ll be creating AI art that turns heads.

While these (mostly free) bots typically only need a text prompt to generate content, many nuances affect how well they work at outputting images that meet your requests. So, this course bundle is the right place to start. Well, only if you want to save time and turn your Mac into a complete productivity powerhouse.

Apple earning results to be announced Thursday will reveal how well the company performed financially during the all-important holiday quarter of 2023. Analysts predict that revenue stayed steady in the October-through-December timeframe compared to the same period of the previous year, but the Mac-maker will announce a jump in earnings per share.

A strong earnings report might stop a recent slide in APPL share values — the stock price dropped about 5% over the last week or so.

Drop, owned by gaming powerhouse Corsair, rolled out the compact new CSTM65, a 65% mechanical keyboard, the company said Wednesday. It allows a high degree of personalization much like the larger, recently released CSTM80.

With the launch of a new Webex app designed for Apple TV 4K, you can now use Continuity Camera on your iPhone or iPad to join in Webex calls on your biggest screen with up to 25 participants, Webex owner Cisco said Wednesday.

A great sale at Best Buy brings you one of Apple’s greatest tablets, the iPad Air (5th Generation) at $150 off — no matter which configuration you want. That includes the base 64GB model with Wi-Fi only, up through the 256GB model with Wi-Fi and cellular coverage, and in a choice of five colors. See the deals below.

If you’re looking for an Apple Watch band worthy of a black-tie dinner and a dip in the ocean afterward, look no further.  The Laut Links Petite Apple Watch Band will suit your needs.

The pretty stainless steel band, which is seawater-resistant, comes in four colors. And it costs only $39.99.

Macs are expensive, but their performance and build quality help justify their steep price tag. But what if you are on a tight budget? Amazon has a deal just for you, knocking a whopping $249.01 off the M1 MacBook Air.

With the discount, the 2020 MacBook Air is available for an all-time low price of $749. If you want to buy a new Mac for cheap, do not miss this deal.

Apple TV+ revealed that the thriller Hijack starring Idris Elba is getting a season two. The first was hugely popular but the premise of the show — a guy stumbles into a hijacking — made coming up with a non-stupid followup a struggle. It seems they found a way.

“It’s top secret what new situation unfolds for Sam Nelson but I can assure you we will bring the high octane back!” Elba promised Wednesday.

Trend alert: We’re seeing more computer setups cutting down from dual apple studio display setups — or sometimes a few — to one external display. This is no scientific survey, but today’s setup looks like another example of several we’ve seen popping up on social media lately where a user wants to simplify and focus in that way.

And commenters compared the choice of display that remained — a Dell 4K gaming monitor — favorably to Studio Display.

If you don’t want to pay hundreds of dollars for an Apple Watch, but are curious about its benefits, check out this $40 starter smartwatch. The CMax Lite Bluetooth Smartwatch is not as slick as Apple’s device, but it does some of the same things: heart rate monitoring, calorie counting, alarms, weather, calendar and more.

The CMax Lite Bluetooth packs a lot into a low-cost package. For just $39.99, you can pick up a smartwatch to use fitness tracking, maximize your connectivity and give you a little more info about what your body’s doing.

iOS developer Riley Testut, the brains behind AltStore (the original alternative App Store), has a great take on Apple’s plans to open up the App Store in the European Union

This is “everything I’ve been wanting for the past few years,” he said after Apple laid out its plans last week. “Even reading the announcement I was tearing up.”

Testut, who lives in Texas, has a vested interest in Apple loosening its grip on the App Store to comply with the EU’s Digital Markets Act. He’s the co-creator of AltStore, a hacky skunkworks project that enables sideloading of iPhone and iPad apps. Now he’s working to transition AltStore into an officially sanctioned app marketplace that complies with Apple’s new rules.

In an exclusive interview with Cult of Mac, Testut talks about the hidden upside for iPhone owners around the world; the downsides of Apple’s strict new framework and fees; and the joys of making AltStore one of the first legit third-party app marketplaces in the EU.

Testut’s take on Apple’s plans for opening up iOS is perhaps the best to date, and well worth a read.

You can also watch the full interview on YouTube.

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Right now, you can get a lifetime individual Smmall Cloud plan for just $79.99 (regularly $288). That gets you 50GB of storage, and a fast and easy way to share any files (up to 5GB each) that you stash there.