| Cult of Mac

Today in Apple history: Apple reinvents the computer store

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Steve Jobs offers a sneak peek at the first Apple store prior to its opening.
Steve Jobs offers a sneak peek at the first Apple store prior to its opening.
Photo: Apple

May 15: Today in Apple history: Apple reinvents the computer store, with plans to open 25 Apple Stores in the U.S. May 15, 2001: Steve Jobs flips the script on the dreadful experience of computer shopping, unveiling an ambitious plan to open 25 innovative Apple stores across the United States.

The first two Apple stores, located at Tysons Corner in McLean, Virginia, and the Glendale Galleria in Glendale, California, are set to open later that week. But this new Apple initiative is about much more than just a couple of retail outlets. It’s a radical reinvention of tech retail that will change the way computers get sold.

Apple could go all in on USB-C across its product lineup

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This AirPods charging case has a USB-C connection.
USB-C could finally be the standard charging port across all Apple devices
Photo: Ken Pillonel

Beyond iPhones, Apple is looking to switch to USB-C on all its other products with a Lightning connector like the AirPods, Magic Mouse, Magic Keyboard, and more.

A reputable Apple analyst thinks the Cupertino company will make the transition in the “foreseeable future.”

This 2TB external hard drive holds all your data for less than $30

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This external hard drive works great.
This no-frills external hard drive is on sale.
Photo: Cult of Mac Deals

Cloud storage is great, but like any technology, it has a time and place. When you want guaranteed storage that doesn’t require an internet connection to access, what you really need is a good external hard drive.

This 2TB portable SSD external hard drive keeps your data close and your devices unclogged. And for a limited time, it costs just $29.99.

Today in Apple history: Computer retail giant’s closure hits NeXT hard

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NeXT Cube
The NeXT Computer was great, but it didn't sell.
Photo: Rama & Musée Bolo/Wikipedia CC

May 14: Today in Apple history: Businessland closes, hitting NeXt hard May 14, 1992: Steve Jobs’ company NeXT runs into trouble as it loses a crucial deal with Businessland after the giant computer retailer closes its stores.

It comes at a time when NeXT’s luck is going from bad to worse. This is one of the lowest points in Jobs’ career — before everything starts to turn around again.

Get Microsoft Office for Mac, plus courses that teach you to master the apps

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These advanced Microsoft Office courses are incredible .
Learn advanced MS Office skills and get the apps, too.
Photo: Cult of Mac Deals

Even if you use Microsoft Office every day, you probably aren’t getting the most out of the world’s most popular software.

For instance, every time you start with a blank Word document instead of utilizing a template that does the job for you, that’s time wasted. And every time you add up all the numbers in a list on Excel instead of hitting the SUM button, that’s math you could have avoided.

The Premium Microsoft Office Training Bundle + Lifetime License of MS Office Home & Business for Mac 2021 teaches you how to get more out of the apps you might be using for work and school every day. And it gives you lifetime access to those apps, too — all for just $79.99 (regularly $,1549).

Things get a little too convenient this week on Tehran [Apple TV+ recap]

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Tehran recap, ★★☆☆☆
Milad (played by Shervin Alenabi) and Tamar (Niv Sultan) wind up in uncomfortable situations this week.
Photo: Apple TV+

Apple TV+ show Tehran puts its second-season plot in motion this week, but the Israeli espionage drama keeps making bizarre missteps in its pursuit of pulse-pounding thrills, twists and turns.

Manjar steps into Farraz’s home in the perfect disguise, Tamar tries out her new character, Milad almost screws everything up for all of them.

Everybody’s tense and everybody’s guilty, as usual. And Tehran continues to benefit from good performances, tight editing and solid music and sound design, which keep every nail-biting scene running efficiently. But is that enough to save the show from an increasingly blinkered perspective?

Apple TV+ trailer lays out summer slate of fun shows for kids and families

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Apple TV+ laid out a summer lineup of kids and family series.
Apple TV+ laid out a summer lineup of kids and family series.
Photo: Apple TV+

Apple TV+ listed its new lineup of shows and specials for kids and families set to air this summer, including new series like Duck & Goose and Best Foot Forward plus Peanuts specials and new episodes of fan-favorite shows.

The new summer lineup of kids shows will kick off in July with the first series, Duck & Goose.

You can watch a trailer all about the summer’s content and how to watch it below with Jack McBrayer from Hello Jack! The Kindness Show.

Shining Girls gets tangled up in time travel [Apple TV+ recap]

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Shining Girls recap: Things get weird when you start messing around with time travel.★★☆☆
Things get weird when you start messing around with time travel.
Photo: Apple TV+

Popular new Apple TV+ series Shining Girls keeps finding new clues to the identity of its time-traveling menace Harper. Meanwhile, Kirby and her reporter co-worker Dan get closer to breakthroughs — and further from normalcy — at every turn.

Kirby must ensure she doesn’t alienate everyone in her life just when she needs them most, even as she tightens the noose around Harper. Dan just needs to make sure Kirby doesn’t come across as an unreliable witness.

Get a lifetime of learning, plus a powerful note-taking app, in this $29 bundle

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This bundle gives you tons of awesome classes and a great notes app.
Take control of your future with this incredibly affordable bundle.
Photo: Cult of Mac Deals

Being done with school doesn’t have to mean you’re done learning. These days, you can learn exactly what you want, however you want, and at your own pace.

Sound appealing? The Lifetime Project Professional Agenda 14 Premium Bundle gives you two things to make learning beyond the classroom truly rewarding. It pairs an app to make note-taking and project management simple with a vast catalog of courses to choose and learn from at your leisure.

Plus, it’s affordable. This learning bundle is on sale for a limited time at only $29 (regularly $1,529).

Here’s more evidence iPhone 15 will switch from Lightning to USB-C

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Apple is testing a USB-C iPhone, finally.
Apple is testing a USB-C iPhone, finally.
Photo: Ed Hardy/Cult of Mac

Apple is testing an iPhone with a USB-C ports and planning to launch a USB-C adapter that can be used with devices with Lightning connectors, according to a new report.

The news comes on the heels of an analyst’s prediction on Wednesday that the switch to USB-C in Apple’s handsets will come with iPhone 15 in 2023.