November 28, 2001: Apple says QuickTime 5 is being downloaded for Mac and PC a million times every three days, putting the multimedia software on track to exceed 100 million downloads in its first year of distribution. The announcement comes as websites adopt the MPEG-4 format, and online video begins to take off in a big way.

In particular, Apple’s movie trailer website proves a massive success. Millions of people download previews of upcoming blockbusters like Spider-Man and Star Wars Episode II: Attack of the Clones. Online trailer releases for films like The Lord of the Rings become buzz-worthy events.

In a pre-YouTube world, Apple has everything to gain!

A new YouTube video commissioned by Apple demonstrates how well Action Mode in iPhone 14 stabilizes tricky, action-packed video shots without any special equipment.

And every handset in the iPhone 14 series has the feature, so you, too, can be an action movie director.

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October 31, 2005: Less than three weeks after launching video downloads with iTunes 6, Apple reveals that it has already sold more than 1 million music videos.

Apple’s dive into the online digital video market — with 2,000 music videos, Pixar short films and a selection of hit TV shows for $1.99 — looks like the logical next step after selling individual songs on iTunes. Passing the 1 million download benchmark so quickly suggests the plan is a roaring success.

Moment added to its lineup of MagSafe-compatible accessories for iPhone Tuesday with three new products and two product updates. The marquee event is the rollout of the Mobile Filmmaker Cage to enhance your iPhone video shooting.

The cage co-stars with the new Moment Strap Anywhere Mount and the new Stick-on Adapter, which can help mount your smartphone in a variety of situations.

On Tuesday Canon rolled out its new EOS R5 C camera. It called the device a “true hybrid” full-frame mirrorless camera for still photography as well as unlimited video recording. The camera combines the company’s stills-focused EOS technology with Cinema EOS into one thick, actively-cooled camera body.

Not too long ago you didn’t have a whole lot of choices for high-quality cameras to run with Apple’s HomeKit system, but that’s changing all the time. For example, Zorachka has released its new, high-end Homam 64GB camera. It joins recent offerings from the likes of Aquara, Eufy, Eve and others.

GoPro rolled out the new version of its flagship action camera Thursday, the GoPro Hero10 Black. Its new GP2 processor enables significant improvements in video capture and image quality over previous models, the company said.

The ability to send or receive a WhatsApp photo or video message that automatically disappears after one viewing is rolling out to iOS beta users of the messaging app, just as it did in late June to Android beta users.

This media transfer post is presented by Digiarty Software.

If you ever found iTunes a bit clunky or too restrictive, you might want to try an alternative for transferring media files between your Mac and your iPad and iPhone, like Digiarty Software’s MacX MediaTrans. It’s an effective option.

Currently, Digiarty is offering an exclusive MacX MediaTrans giveaway for Cult of Mac readers.

Or you can get a lifetime license with free upgrades. It’s currently available at a 62% discount, but you save less the longer you wait to buy. (The giveaway version lets you use all the MacX MediaTrans features except for the free upgrade service, which is reserved for users of the full version of the software.)

Darkroom, one of the best photo library and editing apps on iOS, is now also one of the best video library and editing apps on iOS. In today’s update, Darkroom adds support for editing your videos. Not cutting and chopping them up, like iMove, but changing how they look, as if you were applying filters and edits to a still photograph. And the along thing is, it’s instant, just as fast as editing a still image.