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Apple Inc. - page 16

Why Apple needs to design its own MacBook chips

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A10 Fusion
The Mac needs an Apple processor.
Photo: Apple

Apple is getting a lot of stick for failing to give users a 32GB RAM option onthe latest MacBook Pro — but there’s a good reason why 16GB is the most you can get.

It’s also the reason Apple needs to start designing its own processors for the MacBook family.

Now is a great time to sell your old MacBook

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This guy spilled his coffee and then sold us his laptop.
This guy spilled his coffee and then sold us his laptop....
Photo: Pexels

With new MacBook Pro models just announced, it’s a great time to clear out your old laptop. Our MacBook buyback program will give you cash to upgrade.

You can still make money off your aging MacBook. Yeah, even those dusty old white ones from 2008. The buyback program will pay you cash for your Apple laptop, whether it’s the newest 15-inch MacBook Pro or a clunker you haven’t touched in five years.

The new MacBook Pro models look super sweeeeet, so it’s a great time to clear out old gear and pad your bank account so you can afford an upgrade.
The new machines are pricey, so you’ll need the extra cash.

Adapt to the MacBook Pro with these USB-C docks and dongles

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USB-C adaptors
An adaptor, like this hub from Satechi with a MacBook, will let you plug in your peripheral devices into the USB-C ports on the new MacBook Pro.
Photo: Satechi

Allow yourself to bask in the glow of a brighter screen and the multifunction Touch Bar. But when the high subsides and you’re ready to order the new MacBook Pro, you will need to deal with a slight inconvenience: all those USB-C ports.

But because Apple prepared us for the new industry standard last year when it introduced a single USB-C port on the 12-inch MacBook, accessories companies responded with loads of affordable adapters that allow users to plug in peripheral devices.

7 ways LeEco is the Anti-Apple (and why Cupertino should be paying attention)

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LeEco's Lei Ding shows off the LeSEE Pro, LeEco's autonomous electric concept car, in San Francisco.
Another Chinese tech company, LeEco, shows off its autonomous electric concept car in San Francisco.
Photo: Lewis Wallace/Cult of Mac

SAN FRANCISCO — Apple does things one way. LeEco chooses a radically different path — in fact, you might call it the Anti-Apple.

What, you’ve never heard of LeEco, the Chinese company with the French-sounding name that’s gunning for American millenials?

After a big, splashy press conference on Wednesday that unveiled a raft of Android-based products, you’re about to hear a lot about LeEco, which calls itself “the best-kept secret in tech.” And if you’re working for Cupertino, you might be getting a little bit anxious as LeEco storms into the U.S. market.

$100 off a MacBook Air, Canon DSLR with two lenses for $500 and more [Deals]

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Take advantage of great deals on MacBook Air, iPad 2, and much more.
Take advantage of great deals on iPad Air 2, MacBook Air, a Canon camera and much more.
Photos: Apple, Canon

Halloween is right around the corner, which means your local CVS probably already put out Christmas decorations. They do that for a reason, you know: It’s never too early to start thinking about the holiday season!

Following that logic, we’ve put together some of this week’s best deals from around the internet to start the gift-giving wheels turning. Even if you’re just giving the gift to yourself.

Pixel phones are Google’s chance to out-innovate Apple

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Pixel by Google
Will Google deliver?
Photo: Google

The twin phones Google will launch Tuesday will show the company is finally serious about tackling the iPhone head-on. And they couldn’t be arriving at a better time.

With iPhone demand falling and many fans disappointed with the improvements Apple has made with the new iPhone 7 and iPhone 7 Plus, it’s a perfect opportunity for Google to prove it can out-innovate its biggest rival in the smartphone industry.

These fans wear Apple love on their fingertips

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most loved brands
Apple gets plenty of love from its customers according to the Netbase report of Most Loved Brands.
Photo: Viktoria Fomchenkova

Cult of Mac 2.0 bugLauren Wilkin’s life was about to get better. So she decorated her fingernails to reflect her shift in social status much like women of royalty did 7,000 years before.

Upper-class Egyptian women may have had a front-row seat to a growing civilization, but none experienced the excitement of trading in an iPhone 4 for an iPhone 6.

Fair criticism of iPhone 7 camera might not matter to photographers

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What makes a better sunrise, the iPhone 6s Plus or the iPhone 7s Plus? The photographer sees the difference.
What makes a better sunrise, the iPhone 6s Plus or the iPhone 7s Plus? The photographer sees the difference.
Photo: Cielo de la Paz

I was raised by careful shoppers in a home where Consumer Reports magazine was like a second Bible. Cars, a new washer and dryer, and a vacuum cleaner to handle the then-new orange shag carpeting were not purchased without first consulting this venerable institution of objective product testing.

So I hit the pause button on my excitement for the iPhone 7 camera when I read a Consumer Reports review that claimed the iPhone 7 represents “no major leap in camera performance” from the 6s.

iPhone 7 components only cost Apple $220

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iPhone 7 back
Get yours before they're all gone!
Photo: Ste Smith/Cult of Mac

The iPhone 7 features some of the most incredible tech found in a smartphone but the components only cost Apple about $220.

Including the basic manufacturing costs of $5, Apple’s total bill to manufacture the 32GB iPhone 7 reaches a total of $224.80, according to a teardown by IHS that found the device is $36.89 more expensive to produce than the iPhone 6s.

Animators try their hand at telling the Steve Jobs story

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YouTube is a repository for animated features on the life of Steve Jobs.
YouTube is a repository for animated features on the life of Steve Jobs.
Photo: Adam Holownia,

Cult of Mac 2.0 bugWith all there is to marvel about Steve Jobs and the story of Apple, it’s easy to forget what Jobs meant to animation.

So it’s not surprising that several animators have sought to capture the near-mythological character of Jobs in animated shorts that can be found all over YouTube.

This photographer tested the iPhone 7 Plus before anyone else

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iPhone 7 photos
The iPhone 7 Plus handled the tricky light of sunset over the U.S. Open stadium court.
Photo: Landon Nordeman/ESPN

Photographer Landon Nordeman generally knows what to expect when ESPN calls him to shoot an event. But for the recent U.S. Open tennis tournament, ESPN needed Nordeman to report to the courts in Flushing Meadows, NY without any of his cameras.

Once there, an ESPN photo editor discreetly placed in his hands a sleek new piece of gear that would not be available to a clamoring public for two weeks – the iPhone 7 Plus.

“I was excited once I learned it was the iPhone, but thought I would only get to use it for an hour and have to give it back,” Nordeman told Cult of Mac. “I had the phone and shot with it for four whole days. I loved it. I really loved it.”

iPhone owners get slapped with higher repair costs in U.K.

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Some iPhone users in the UK are upset with Apple over sudden increases in repair costs.
Some iPhone users in the UK are upset with Apple over sudden increases in repair costs.
File Photo: Cult of Mac

Some iPhone users in the United Kingdom say Apple has suddenly hiked repair prices on older iPhones.

Replacing a cracked screen on an iPhone 6s rose significantly the day after Apple unveiled the iPhone 7 last week, according to unhappy customers quoted in the British press.

Why Apple is the new NASA

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Apple Watch swimming app
Apple analyzed the performance of 700 swimmers to develop new Workout app routines.
Photo: Apple

Thirty minutes into Apple’s special event last week, one tidbit of information blew my mind.

Onstage, Apple Chief Operating Officer Jeff Williams was talking about the Workout app on the new “swim-proof” Apple Watch Series 2 and the effort the company put into advancing the software that makes the fitness device tick. The amount of research deployed, all in the pursuit of updating a segment of an app many Apple Watch wearers will never use, offers a peek into the enormous resources that Apple R&D commands.

It paints Apple, with its enduring emphasis on developing new materials, manufacturing processes and sophisticated software, as a scientific force to be reckoned with — a new NASA for the 21st century.

iPhone 7 camera gets ‘Shot on iPhone’ photogs drooling

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This photo by Flavio Sarescia was part of the original
This photo by Flavio Sarescia was part of the original "Shot on iPhone 6" campaign. Sarescia and others from the campaign eagerly upgraded to the iPhone 7 Plus.
Photo: Flavio Sarescia/Apple

Their photography on the iPhone 6 and 6s was celebrated by Apple with glossy magazine ads, billboards and banners that stretched down skyscrapers.

But the photographers whose work fueled the “Shot on iPhone 6” marketing campaign are trading in the old technology for the shiny new iPhone 7, in most cases the dual-lens 7 Plus.

iPhone 7 Home button may not be love at first feel

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The iPhone 7 could be in your hand soon. But tech journalists say you might not be convinced to upgrade.
The iPhone 7 could be in your hand soon. But tech journalists say you might not be convinced to upgrade.
Photo: SlashGear

Tech journalists who got their hands on an iPhone 7 Wednesday sometimes felt uneasy with what they were touching.

The most off-putting feature seemed to be the Home button. The once satisfying click of the button has a new sensation thanks to a Taptic Engine. The response to its touch ranged from “awful” to “weird” to the more delicate “it will take some getting used to.”

Twitter gives Apple an earful over removing earphone jack

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Airpods
AirPods and Siri are a match made in heaven.
Photo: Apple

It didn’t take long before #jackoff was trending.

Soon after Apple announced the new iPhone 7 would come sans earphone jack, Twitter gave Tim Cook and company an earful. Despite months of speculation that Apple would move toward wireless audio, fans registered their anger on social media as if Apple had caught them by surprise.

Apple fans tweet with joy over Mario, Pokémon Go

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News of an Apple partnership with Nintendo and Pokémon Go for the Apple Watch seemed to draw the most excitement from Apple fans on Twitter.
News of an Apple partnership with Nintendo and Pokémon Go for the Apple Watch seemed to draw the most excitement from Apple fans on Twitter.
Photo: Apple

Ten minutes before Apple went live with its big fall product reveal Wednesday, fans on Twitter seemed listless. So much news had already been leaked, especially the specs on the iPhone 7, they were tepid like kids who already knew what was under the Christmas tree.

But when an old mustachioed friend named Mario ran on stage and then was followed by Pokémon, the kids nearly lost their minds.

These creative hackers bring style to iPhone jailbreaks

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LockPlus, created by Jr, allows users to download thousands of different lock screen setups.
LockPlus, created by Jr, allows users to download thousands of different lock screen setups.
Photo: Jr/junesiphone.com

Cult of Mac 2.0 bugThis is the second story in a three-part series on jailbreaking iOS.

Apple may have used “Think Different” as a marketing slogan once upon a time, but there is a kind of underground network of iOS developers who claim the two words as a reason to exist.

But with their idea of “Think Different,” they add this: “Look Different.”

Budding startup uses iPhone to keep cannabis biz legit

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iPhone scanners are helping legal cannabis growers track product and stay compliant with state regulations.
iPhone scanners are helping legal cannabis growers track product and stay compliant with state regulations.
Photo: Flowhub

Cult of Mac 2.0 bugBefore corporate shine and the smell of success, there was a counterculture aura and a whiff of weed. Pot and the dreams of some industrious guys shared a garage where the personal computing revolution incubated under the Apple brand.

So what would the late Steve Jobs think if he could see Apple’s iPhone used to keep the growing and selling of cannabis legal? Jobs, who said he smoked it early on because it made him feel more creative, might smile and say, cool!

Weary of your wearable? Sell it to us!

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broken wearables buyback
It's time to turn tour trashed wearables into cash.
Illustration: Ste Smith/Cult of Mac

Ever open the drawer and go, “Oh yeah. I own a Jawbone UP”? It’s easy to forget about an old fitness tracker or smartwatch you’ve got stashed away, but the Cult of Mac buyback program makes rediscovering an unused wearable more like finding a forgotten wad of cash.

We’ll give you the best price for your wearables, from shiny Apple Watches to older, well-worn products that most other buyback programs won’t accept. It’s a no-brainer to quickly and easily turn an old, unused wearable into cold, hard cash.

Legendary Apple store unloads treasure trove of vintage Macs

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Tekserve
Tekserve's Mac Museum shortly before it was auctioned off in 2016.
Photo: Roland Auctioneers

Apple fans in the Big Apple are misty eyed this week as a beloved repair shop gets ready to close its doors for good.

Tekseve, with a true genius bar of technicians unmatched by any modern Apple Store, has been forced out of its Manhattan location after nearly 30 years because of high rents and retail competition. Its collection of rare old Macs that were on display will be auctioned off next Tuesday.

Consumers say Apple and Samsung make too many smartphones

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The iPhone 6s is selling like hotcakes.
Do you really need to upgrade every year?
Photo: Jim Merithew/Cult of Mac

When it comes to smartphone upgrades, consumers now think that companies like Apple and Samsung release too many new models and don’t put enough effort towards recycling.

A new study from Greenpeace surveyed over 6,000 people in the U.S. China, Russian, Mexico, Germany and South Korea and found that the average person has at least three phones at home, and more than half said they more than half said they would be okay with changing phones less often.