It seems inevitable that a camera will eventually find its way onto the Apple Watch, the only question is ‘how’? The USPTO awarded a new patent this week that reveals one pretty novel idea Apple has come up with that would allow the Apple Watch camera to be reversible.
It doesn’t look very sleek, but it could be pretty useful:
Jeb Bush is a huge Apple Watch fan even though he knows how to use it about as much as he knows how to beat Donald Trump. The presidential hopeful is always incorrectly referring to the device as an “iWatch” — and apparently didn’t discover until today that it can make calls.
Bush received an untimely call during an interview Wednesday with The Des Moines Register’s editorial board, but had absolutely no idea where the talking voice was coming from. After reassuring reporters that his “watch can’t be talking,” Bush was politely informed that indeed it can.
“I’ve never had my Bat Phone turned on,” exclaims a befuddled Bush in the video. “That’s the coolest thing in the world.”
Watch the goofy incident below:
Irish software development studio Probendi is suing Apple in Europe over the use of the term ‘iWatch’ in its search engine ads.
Court documents filed by Probendi in Milan claim that even though Apple doesn’t own the trademark for iWatch, it has used iWatch wording on Google in an effort to direct customers to the Apple Watch website.
It’s time… for our Apple Watch desires to be fulfilled. With the big day coming March 9th, catch our Spring Forward event expectations, all that we know about the Apple Watch thus far, and our expectations for other Apple hardware announcements. Plus: why Apple watch will replace your keys; Apple adds cars to its list of products; and since the new Photos app for Mac just hit public beta, we’ll tell you what we like and don’t about Apple’s iPhoto replacement.
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Full show notes ahead!
This week: As promised! With over 430,000 Instagram followers, photographer Cory Staudacher, aka @withhearts, joins us to talk mobile photography, his favorite photo apps and gear, and his tips for capturing beautiful images with your favorite iDevice. Plus, someone tries to burn down the Mrs. Doubtfire house—time for a drive-by fruiting; prepare thy wrists, the Watch may cometh in March; and details on a radically new Macbook Air.
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We don’t know when Apple Watch will hit stores, but if you can’t wait to strap your wrist with the most luxurious Apple product ever created, Mervis Diamonds has the perfect band to match the 18k gold Apple Watch you’ve been lusting after. And it’ll only set you back $30,150.
Having written about the Apple Watch for months before it was announced, I’ll admit it was difficult to stop referring to the device as the “iWatch.” Even Tim Cook has slipped up and used that name in interviews, suggesting that this is the name Apple’s wearable debut had inside the company.
With that in mind, CollegeHumor has created a hilarious public service announcement video entitled, tactfully enough, “Apple: Call It the iWatch and We’ll Kill You.”
The reviews are in! We’ll tell you what people love and don’t about the iPhone 6… Then, RIP, iPod Classic. We remember the humble beginnings of the device that built the new Apple. And finally, Apple announced a base price of $349 for the Apple Watch, sure, but the prices for the other editions might make even Rolex envious. All that plus the lesser known features of iOS 8; how to get U2 out of your iTunes; and a new social video app has us taking more selfies than ever.
Titter your way through each week’s best Apple stories! Stream or download new and past episodes of The CultCast now on your Mac or iDevice by subscribing on iTunes, or hit play below and let the chuckles begin.
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Apple fans will never revel in the glory of another Stevenote. But an essay that imagines how Steve Jobs would have introduced the Apple Watch just might be the next best thing.
Lesson No. 1: He wouldn’t have called it the “Apple Watch.”
While the rest of us were celebrating the unveiling of Apple’s much-anticipated smart watch on Tuesday, Apple’s European legal team was busy rushing to file six trademark applications for the name “Apple Watch.”
Of these applications, four featured the Apple logo in front of the word “Watch,” while the other two referred to the two words “Apple Watch.”
Apple’s legal firm filed the trademarks under a total of 11 International Classes for protection and clarification, covering areas including financial transactions, fitness and wellness sensors, and more.
With the poor streaming quality from yesterday’s Apple Event, you may have missed some of the juiciest bits — like the unveiling of the Cupertino company’s exciting new wearable. Well, fear not; the video above will tell you all you need to know about Apple Watch in just six minutes.
While you’re waiting for the Apple Watch to be released, be sure to subscribe to Cult of Mac TV on YouTube to see more videos like this one — as well as the latest Apple news, and much, much more.
Months of rumors suggested Apple’s wearable device would be a health-centric powerhouse capable of predicting heart attacks, analyzing sweat and other miraculous feats. But in reality, the Apple Watch seems more like a sexy, supercharged fitness tracker than a full-fledged medical device.
Still, this is an ambitious first-generation device — a crucial step forward for wearables that points the way toward the comprehensive health and fitness device the Apple Watch could become.
Now we know that even Apple called its wearable “iWatch” internally, thanks to an incredibly rare slip-up by CEO Tim Cook.
In an interview with ABC News after Tuesday’s keynote, Cook casually called Apple’s new wearable iWatch instead of Apple Watch.
The iWatch is no longer a unicorn.
Apple finally unveiled its wearable device today — dubbed the “Apple Watch” — and Cult of Mac was there to get a hands-on look at the highly customizable smartwatch.
That like-new iPhone 5s in your pocket? Obsolete. How about that smartwatch or fitness band you’ve been carting around on your wrist for the past six months? Old news. If you whip out your leather wallet and try to pay with a rectangle of plastic — at least at the corporate stores Apple works with — chances are you’ll be looked at like an old fogey.
Apple has, once again, thoroughly owned the mobile category, expanding the ways we communicate, live and transact business in our daily lives.
This domination of the smartphone, smartwatch and mobile payment categories, as revealed in today’s big iPhone 6 and Apple Watch event, has us ready to hand over another load of cash to the Apple mothership, and gladly. As usual, there were some surprises — some awesome and some not so much — but here are the main takeaways.
Today Apple unveils the iPhone 6 and mythical iWatch, and Cult of Mac is on the ground in Cupertino, enthusiastically reporting all the action from The Flint Center. Leander will be at the event, elbowing his way to the front of the line for the keynote and hands-on sessions.
This liveblog post is where we’ll cover all the announcements and festivities in Cupertino. We’ll have full updates, analysis and entertainment—everything you could possibly want to know about Apple’s newest, most magical devices.
The event kicks off at 10 a.m. Pacific, but we’ll be firing up the liveblog hours before to give you details from ground zero. What mysteries await us inside Apple’s mysterious white box? You’ll have to come back and find out.
The Minnesota-based Mayo Clinic is set to be at Apple’s special media event this morning to help demonstrate the benefit of Apple’s Health app to medical professionals, according to the Star Tribune.
Mayo Clinic is one of the best-known names in U.S. healthcare and partnering with Apple will benefit both organizations: Apple with legitimacy for its new mobile health push, and Mayo Clinic in terms of using technology to better provide health and fitness tracking for patients.
As per the Star Tribune, Mayo Clinic’s role at Apple’s event will involve demonstrating how data can flow into the more sophisticated management system of a major health center.
We’re mere hours away from Apple’s September 9th special media event at The Flint Center, and as expected, the company has added an “Apple Events” channel for those planning to watch on the Apple TV.
Fans without an Apple TV can watch a livestream of the event on Apple’s website, provided they are running Safari 5.1.10 or later on OS X 16.6.8 or later.
The event kicks off at 10 a.m. Pacific today, and we expect to see the public unveiling of both the iPhone 6 and iWatch.
Cult of Mac will be covering the event live from the Flint Center, so stay tuned for our moment-by-moment coverage. It’s going to be a blast!
Martin Hajek has developed a recipe of sorts for crafting stunning 3-D renderings of future Apple products that get shared around the Web and even used in advertisements while the world awaits the Cupertino company’s big reveal.
“My inspiration comes from real-life Apple products, combined with a good dose of internet rumors, a dash of common sense and imagination sprinkled on top,” the 39-year-old told Cult of Mac. “What I do is quite simply ‘standing on the shoulders of giants’ — with the giants in question being Jony Ive and his design team.”
Apple’s secrecy surrounding its upcoming products is legendary (notwithstanding one memorable breach by the Pentagon). Everyone wants to know what insanely great products Apple has up its sleeve, so the company goes to great lengths to protect its secrets. Workers prepping for today’s big event have had their phone cameras plugged with tamperproof tape so they can’t leak anything spied before Tim Cook takes the stage.
With just under five hours to go before Apple kicks off its iPhone event, the Apple Online Store is now offline in preparation for new products. When it returns, you can expect to see two new iPhones and a brand new wearable decorating its pages.
Apple’s most-anticipated — and likely most-eventful — product introduction since the iPad is set for later this morning. It will undoubtedly be Tim Cook’s biggest moment yet as Apple’s CEO, with the company reportedly ready to unveil new products from what has been described as its most exciting product pipeline in a quarter century.
Anticipation among the Apple faithful couldn’t be any higher. Endless speculation and massive expectations about finally laying eyes on the long-awaited iWatch got us thinking about other memorable announcements from Apple’s 37-year history.
While you wait for this morning’s 10 a.m. liveblog from Apple’s big event, relive some of Cupertino’s past glories. Here are our picks for the 10 biggest Apple announcements of all time.
With less than 24 hours to go, security precautions for Apple’s big press event Tuesday have been taken to unprecedented levels.
Apple has wired the entire event auditorium — the Flint Center for the Performing Arts — with a brand new, state-of-the-art security system to lock down access and prevent leaks.
The auditorium is crawling with 24-hour security personnel. Anyone working at the massive show, from caterers to construction staff and technicians, is required to submit their phones to Apple’s security team. The phones’ cameras are being covered in special tamper-proof tape, which changes color if removal is attempted.
“If it changes color, we’ll be fired on the spot,” said one person who is working at the show but asked to remain anonymous.
A former Apple senior mechanical engineer has confirmed to Cult of Mac that, judging by pictures, the iWatch most likely comes with wireless charging.
Earlier today a Reddit user posted schematics supposedly showing various components of the iWatch. One of these refers to BCM coils, meaning Battery Charging Module or Battery Control Module. These components are routinely found in electric cars featuring wireless charging.
“If it has wireless charging then it needs an internal coil and the screen shots look to have a coil,” says Abraham Farag, Apple’s former Senior Mechanical Engineer of Product Design and owner of product development consultancy Sparkfactor Design.
While the Reddit post alluded to wireless charging by noting the lack of ports on the iWatch, it did not explicitly state this to be the case.
There’s just one day to go until Apple reportedly unveils its long-awaited iWatch and — as if anticipation couldn’t be any higher — a Reddit user just posted what he claims to be half a dozen technical images of Apple’s wearables device.
The user claims that the device will feature a microphone, speaker, and Siri virtual assistant. It is also reported that there will be a flexible multi-touch screen, that it will be waterproof to a depth of 20 meters, and that Apple will announce the availability of 4 colors and 2 different sizes.
This week: With Apple’s big Sept. 9 media event just around the bend, we dust off our crystal balls and reveal our iWatch and iPhone 6 predictions! Plus: The Fappening. How did so many high-profile celebrity nudies leak for all to see? And is an iCloud flaw responsible for the debacle? We’ll tell you what happened, how it happened, and what you can do to help keep those sensitive selfies safe from prying eyes.
Softly chuckle your way through each week’s best Apple stories! Stream or download new and past episodes of The CultCast now on your Mac or iDevice by subscribing on iTunes, or hit play below and let the chuckles begin.
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