You know smartphone cameras are getting pretty darn good when they start regularly popping up as the filming implement of choice for ad-makers.
The latest company to jump on the iPhone for shooting is New Balance Numeric, the popular sneaker brand’s skate shoe division. It’s released a six-minute skate video/advert shot completely on an iPhone 6 that features pro skaters including PJ Ladd, Arto Saari, Jordan Taylor, Levi Brown, Tom Karangelov and Jack Curtin.
Check it out below.
It’s been nearly four years since Lytro started shipping their first pocket-sized light field camera. The technology has advanced since then, and the Lytro Illum represents its cutting edge. It still takes the stunning ‘living pictures’ of its predecessor — images based on the full light field that can be refocused and subtly repositioned after they’ve been shot — but right now you can get it for nearly half off the normal price, $699.99 at Cult of Mac Deals.
Sony’s new Xperia Z5 has the best smartphone camera available, according to the experts at DxOMark — but that could be about to change.
In a number of real-world tests, the Xperia Z5’s 23-megapixel shooter is outperformed by the 12-megapixel camera inside the iPhone 6s Plus.
It’s no secret that the iPhone 6s packs a pretty darn great camera, but how does it compare to a professional DSLR like the Nikon D750?
A recent 4K video shootout compares the two and, wouldn’t you know it, finds that Apple’s next-gen handset pretty much owns the Nikon in terms of filming beautiful, crisply detailed footage.
Check out the video below.
Future Apple devices could boast a smart projector accessory, according to a patent published today.
As one of 46 newly-published patents, the technology described would allow Apple to incorporate features such as a virtual projected keyboard into future iMacs.
Just like the iPhone’s UI, this could make it possible for Apple to feature a slightly different keyboard for each application.
Logitech wants to help keep your home safe — and push devices like the Nest Cam out of it.
Its new Circle smart camera, which is being launched under the new Logi brand, delivers real-time HD video that lets you monitor your home remotely from an Android or iOS device.
The iPhone 6s has the best camera Apple’s ever made, but have you ever wondered how much better the new camera is than the original iPhone that launched back in 2007?
Lisa Bettany put the iPhone 6s camera through its paces in a new comparison test that pits the new device against the previous eight iPhones. Her images show how far Apple’s smartphone photography game has improved since the original iPhone debuted with its 2-megapixel sensor.
Check out the comparison shot below:
If you’re trying your best to resist an iPhone 6s or iPhone 6s Plus, do not walk into an Apple Store and try 3D Touch. Once you’ve had a taste of it, your smartphone simply won’t feel complete without it.
Here are four ways in which 3D Touch makes life a lot sweeter.
The iPhone 6s has Apple’s best iPhone camera to date, but just how good is the company’s 12-megapixel marvel?
To give you an idea, Apple recently handed an advance iPhone 6s Plus to documentary and VR makers RYOT. They used it shoot a short documentary about a painter in Haiti, who uses colors to transform his poor neighborhood.
It’s a great demo of the iPhone 6s Plus in action — and a fantastic short film, to boot.
Check it out below.
Imagine pointing your lens at something and the camera not letting you take the picture because what you are looking at has been photographed too many times.
Copenhagen designer and artist Phillipp Schmitt has developed the Camera Restricta, a device that first tracks its own location and searches online for photos that have been geotagged for the area within the camera’s range.
Consumer light-field cameras are changing how we think about photography, by creating images that seem less like static shots and more like dynamic moments. The Lytro started it all, a compact camera that marks a huge advancement in consumer photography. Now it can be yours for a drastic 59% off, just $79.99 at Cult of Mac Deals.
The Polaroid Snap is a new 10-megapixel camera that instantly prints out photos you take without any ink. It works with ZINK paper that produces 2-inch-by-3-inch prints and essentially lets you keep physical copies of photos you’d put on Instagram and probably quickly forget about.
Believe it or not, it’s also pretty affordable.
A person allegedly working in Apple’s supply chain has spilled the beans on what we can expect from the iSight camera used in the iPhone 6s and 6s Plus, set to arrive next month.
According to the source, the 12-megapixel camera will boast a bigger sensors capable of taking in more light — hopefully enabling the next-generation iPhones to perform better when shooting in low-light situations.
Do you have an iPhone 6 Plus which takes blurry photos? If so, then according to Apple you could be owed a fix, due a faulty internal camera component.
Apple’s website notes that the issue in question affects a number of iPhone 6 Plus handsets sold between September 2014 and January 2015. The problem relates to the the iSight camera on the back of the phone, rather than the “selfie” camera at the front.
Apple debuted the latest ad in its “If it’s not an iPhone, it’s not an iPhone” series over the weekend — showing off the iPhone’s superior ability to both take still images and record video.
Check it out below:
Rumors that the iPhone 6s will receive a new 12-megapixel camera with 4K video recording got a boost today — thanks to a document allegedly leaked by a Foxconn employee.
The document also suggests that the iPhone 6s’ front-facing camera will receive a massive upgrade from the 1.2-megapixel sensor found in current iPhones thanks to a new 5-megapixel sensor.
Apple has been secretly experimenting with dual-camera iPhone lenses for three years, according to Altek’s Xiaru Wen, the CEO of the company responsible for building similar camera modules for HTC and Huawei.
The report claims that Apple has been held up by two challenges until now: technical problems resulting in blurred images, and an inability to find a manufacturer able to build enough of the components in the allotted time.
But things may be about to change.
The next wave of iOS devices could sport some huge improvements to their front-facing camera, according to referrences found in iOS 9 that hints to the upcoming devices.
It’s been rumored for months that the iPhone’s rear camera could be in for a big upgrade, but the new FaceTime camera could get a panoramic capture mode (think of the selfie possibilities), 240p video and more.
The iPhone 6s is set to get a considerable camera boost, as per a Weibo posting from Kevin Wang, IHS Technology’s research director in China.
After years of using 8MP cameras in its iPhones, Wang claims the iPhone 6s and 6s Plus are likely to boast 12MP cameras — theoretically greatly improving the current standard of iPhone photography, which is already pretty darn high.
But there’s a twist.
The remote camera shutter and viewfinder is one of the most useful Apple Watch features, but there’s just one problem: It only works with the default camera app.
Apple hasn’t opened up the remote shutter API to developers yet, however, there’s still a way to turn your Apple Watch into a remote shutter for apps like Snapchat and Camera+. Instead of using the remote shutter app, you can actually use the volume slider in Music glance to snap pictures with your iPhone.
It’s super easy. Just follow these steps:
Sony is planning to invest $376 million dollars to boost capacity for chips used in smartphone camera sensors, including the iPhone. The company announced today that this will be the second boost to capacity made this year to meet demand.
Like millions of photography fans, the iPhone is my main camera. In fact, ever since my Nikon D600 took a suicidal, lens-first dive off a cliff and into a waterfall, my iPhone has become my only camera.
I’m always trying to eke out a little extra performance from my iPhone’s tiny camera sensor with new apps, tripods and lenses. Over the last three months, Cult of Mac has been testing various lenses for the iPhone 6 in a search for the best aftermarket glass. I’ve narrowed the field down to two top choices: the new Olloclip and Moment’s mountable lens system.
Unfortunately, iPhone 6 users can’t actually use both the Olloclip and Moment lenses at the same time. But if you’ve been considering getting new photo gear for your iPhone 6, we’re ready to break down the pros and cons of these aftermarket accessories.
How would you like an app that transforms your regular 8-megapixel iPhone 6 camera into a 32-megapixel one?
Okay, so it’s not exactly as miraculous as it sounds, but photography app Hydra is a worthy tool to add to your virtual camera bag. It works by taking a series of up to 60 small images and then stitching them together to form one super high-resolution picture.
While it isn’t true 32-megapixel photography, it’s still an altogether impressive app that only serves to underline just why the iPhone camera has been so embraced by users.
Shares of GoPro stock plummeted as much as 15% this afternoon after it was announced that Apple was awarded a patent that could put the wearable camera company in serious trouble.
Apple was granted a series of 34 patents by the U.S. Patent and Trademark Office today relating to a camera system that can be mounted to helmets and scuba masks and controlled remotely. That patent specifically mentions weaknesses in GoPro’s system, which has sent investors worrying that Apple is aiming to crush the sports camera giant.
The iPhone 6 and 6 Plus featured Apple’s best-ever iPhone camera, but Apple is always on the lookout for ways to beat its own sky-high standards.
According to a new report from the Chinese language website United Daily News, Cupertino is planning to create a dual-lens camera with optical zoom capabilities and a 3D pressure sensor for the iPhone 6s, which will likely arrive this September.
