YouTube CEO restricts how often her kids get to use mobile phones

By

YouTube Music
Susan Wojcicki isn't the first big name in tech to do the same.
Photo: Cult of Mac

The CEO of YouTube has joined a growing list of big name tech industry figures who restrict their kids’ access to mobile devices.

Susan Wojcicki says that, “I have times when I take away all my kids’ phones, especially if we’re on a family vacation, because I want people to interact with each other.” Steve Jobs and Bill Gates have previously expressed similar sentiments.

Facebook and YouTube would be more profitable without advertising

By

the Facebook logo on an iPhone 6 Plus
Facebook would be more profitable if users paid a monthly subscription fee.
Photo: Jim Merithew/Cult of Mac

Many of our favorite applications are free because advertisers pay for them. But what if that changed? How much would you pay for Facebook or YouTube without advertising… and without these apps profiling everything about you?

A survey conducted by a market-research firm found that subscription fees people would pay for these apps would make them more profitable than they are now.

Powerbeats Pro fuel 24-hour run through Iceland in breathtaking new ad

By

powerbeats
The scenery in the new Powerbeats Pro ad is astounding.
Photo: Beats

The insanely beautiful landscapes of Iceland serve as the backdrop for Apple’s latest Powerbeats Pro ad that will motivate you to get out and run.

Seven runners from the Paris Running Club embark on a daunting relay that takes them 280km through the wilderness of Iceland in the new ad. The goal is to chase the sun that doesn’t set for days and Powerbeats Pro are there every step of the way to make the run more magical.

Watch the full 90-second ad:

Apple celebrates Apollo 11 moon landing anniversary with new video

By

for all mankind
This looks like one of Apple's best upcoming TV shows.
Photo: Apple

Tomorrow is the 50th anniversary of the Apollo 11 moon landing that put Neil Armstrong and Buzz Aldrin on that big chunk of cheese in the sky. To celebrate, Apple has put out a new video that talks about the Apollo mission’s impact on the world while also offering some glimpses of its upcoming TV show about the space race.

For All Mankind‘s first trailer came out during the WWDC 2019 keynote and instantly shot up onto our must-watch list. This new video makes the hype even bigger.

We can’t wait to see this show:

New Apple ad says Face ID is safer than Touch ID

By

faceid
Face ID is almost too easy to use.
Photo: Apple

Apple tossed some shade at its own product in a new ad that promotes Face ID.

The hilarious new ad shows how much easier it is to use Face ID over Touch ID as a vegged-out guy relaxes in his reclining chair and is too lazy to touch his iPhone XR to see who’s texting him.

Prepare to laugh:

Today in Apple history: iTunes ditches movie trailer downloads

By

Apple's iTunes movie trailers go dark as streaming supplants downloads.
iTunes movie trailers go dark.
Photo: Tookapic/Pexels CC

May 24: Today in Apple history: iTunes ditches movie trailer downloads May 24, 2013: Apple begins phasing out the option for users to download movie trailers from its once enormously popular trailers.apple.com website.

The move signifies a major change taking place in the way customers consume digital content. Downloads will continue to decline as streaming services like YouTube and Netflix pick up steam.

Casey Neistat dipped his Apple Watch in gold and it still works

By

Apple Watch
Of course Casey Neistat would try this.
Photo: Casey Neistat

YouTuber Casey Neistat found a way to bring back the color gold color option to the new Apple Watch Series 4: dunk it in 24 carat gold.

Apple hasn’t made a gold watch since the Apple Watch Edition was cancelled, so Neistat enlisted JerryRigEverything’s creator to come up with a solution. The entire process is a little bit more complex than just dipping a watch in gold, but it’s also so simple you could do it in your living room if you wanted.

Prepare to be amazed:

This Apple Lens concept is so ugly I can’t look away

By

Apple Lens
These Apple Lenses are waterproofed with style.
Photo: Antonio De Rosa

Some pretty bad Apple Glasses concepts have graced the homepage of CultofMac over the last two years but this one might be the ugliest one yet. Most concepts go over-the-top with unrealistic tech features. This one has plenty of that, all wrapped up in some Neo Art Deco-style shades that somehow manage to look dorkier than the Microsoft HoloLens. It’s so bad, I’m absolutely fascinated.

If Apple’s long-rumored augmented reality headset looks anything like this we’re going to have to stage a intervention in Jony Ive’s design lab.

Warning — You can’t unsee this video: