Apple is widely rumored to unveil a new NFC-based mobile payments service tied into the iPhone and iWatch later today.
But there’s a problem. In the aftermath of the Fappening, the massive iCloud breach that leaked nude and pornographic images of Jennifer Lawrence, Kate Upton and more, it’s bad timing. Apple’s name is synonymous in the news with security breaches right now. People may not want to trust the company with their financial data if Apple can’t even protect the nudes of celebrities.
So maybe Apple shouldn’t push payments during today’s big event. Or at least not at first. Maybe Tim Cook should apologize instead.