All items tagged with "Taco Bell"

YO! Taco Bell’s new iPhone app is the future of fast food

Photo: Taco Bell

Photo: Taco Bell

What if you could skip the late-night line at Taco Bell by ordering from your phone? It would be Doritos Locos heaven.

Taco Bell is trying to reinvent the drive-through with a new mobile app released today for iOS and Android. The entire Taco Bell menu is available inside the app, with all the customization options you can get in-person (and some app-exclusive food items coming in the future). Most importantly, you can place orders from anywhere and have them ready when you arrive.

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What the cluck? 15 weird mascots dying for a Subservient Chicken-style reboot

Nothing sells like a sequel.

A decade after Burger King choked out Subservient Chicken, the bizarre fast food mascot is poised for a comeback. The wacky dude in a chicken suit, who magically submitted to the Internet’s commands in one of the weirdest and most successful viral-marketing campaigns ever, will return with a clucking vengeance Wednesday with a short film “chronicling the rise and fall of internet celebrities,” according to Advertising Age.

In some ways, it’s perfect timing: Sequels and viral magic have become staples of marketing and pop culture. But can the burger chain recapture the glory of its 2004 campaign, which racked up more than a billion views with its camgirl-inspired creepiness? While we’re waiting to find out, here are 15 bizarre brand mascots that demand a reboot.