Legendary entrepreneur and businessman Mark Cuban knows a thing or two about the TV industry. Besides owning the Dallas Mavericks, Cuban founded HDNet Movies and is subsequently the chairman of AXS TV on the HDTV network. He also appears in Shark Tank, a reality TV show starring prominent entrepreneurs and business executives.
It’s no secret that Apple has been trying to reach agreements with Hollywood to create a totally new kind of TV experience. Negotiations have reportedly been ongoing for quite some time. In a recent interview, Cuban explained how Apple’s software integration with the cable companies would be a “game over” move. The TV industry would never be the same.