Having a hot demo at an Apple keynote comes at a cost

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AirStrip's servers skipped a beat after the Apple keynote.
Photo: Apple

When Apple sends its millions of followers your way, you’d better be ready!

That’s the lesson learned by mobile health developer AirStrip Technologies, which reports that it was unprepared for the stampede of digital feet which came after its Apple Watch demo at yesterday’s keynote.

“Our website was crashed within seconds,” AirStrip CEO Alan Portela said — adding that, “I have to confess, I didn’t know we were going to be right after Tim Cook.”

Tune into the WWDC live-steam on Android and Windows

You don't need an Apple device to enjoy WWDC.
You don't need an Apple device to enjoy WWDC.
Photo: Cult of Mac

Apple officially only streams its WWDC keynote to its own platforms and devices — iOS, OS X, and Apple TV. But you can easily tune in on Windows PCs and tablets, Android smartphones, and other devices.

So if you don’t have an Apple device handy, but you still want to watch WWDC, here’s how.

Apple lawyers ban AltConf from streaming WWDC keynote

It's beginning to look a lot like WWDC at Moscone Center in San Francisco.
It's beginning to look a lot like WWDC at Moscone Center in San Francisco.
Photo: Jim Merithew/Cult of Mac

Ahead of WWDC 2015, Apple’s lawyers have demanded AltConf organizers refrain from streaming or displaying any video or display any video content from WWDC. As a result, the conference has decided to cancel its annual viewing of the Keynote and State of the Union stream on Monday that has been a staple of the event for the past few years.

In a letter to AltConf, Apple’s lawyers maintain that the company has the right to “exercises control over not only the content of its messaging, but also the manner in which those messages are packaged, distributed and delivered,” and that the AltConf’s big party of developers watching the keynote together “would strip Apple of exclusive control over one of the most anticipated events of the year, and could deprive Apple of potential revenue generated from its exclusive rights.”