Today in Apple history: iTunes video takes world by storm

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Kanye West in all his Apple-loving glory. Photo: Rodrigo Ferrari CC
Artists like Kanye West helped drive music video downloads past 1 million in less than 20 days.
Photo: Rodrigo Ferrari/Flickr CC

Oct31

October 31, 2005: Less than three weeks after launching video downloads with iTunes 6, Apple reveals that it has already sold more than 1 million music videos.

Apple’s dive into the online digital video market — with 2,000 music videos, Pixar short films, and a selection of hit TV shows for $1.99 — was the logical next step after selling individual songs on iTunes.

Passing the 1 million download benchmark so quickly suggests the plan is a roaring success.

8 takeaways from Apple’s Q4 2016 earnings call

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Tim Cook
iPhone sales were down in Q4 2016.
Photo: Ste Smith/Cult of Mac

Apple can’t make enough iPhone 7 devices to satisfy demand from customers (and from Wall Street to make more money).

During Apple’s Q4 2016 earnings call today, Apple CEO Tim Cook and CFO Luca Maestri hinted that big things are in the pipeline that should put the company back on track to growth — and it all starts Thursday with the MacBook Pro.

Here’s what we learned from the Q4 earnings call:

Liveblog: Apple reveals its (relatively) meager Q4 2016 earnings

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Q3 is usually Apple's weakest quarter.
Revenues are expected to be down year-over-year.
Photo: Ste Smith

Apple is set to report its Q4 2016 earnings today, only instead of it being a time for celebration, the company is expected to announce its first annual revenue decline in 15 years.

Apple CEO Tim Cook and CFO Luca Maestri warned Wall Street that this quarter wouldn’t smash any records, but with the iPhone 7 doing better than expected, could relief be on the way?

Investors and analysts will grill Apple about how well the company expects to perform next quarter during today’s earnings call. And Cult of Mac will be right here, liveblogging the whole shebang when it starts at 2 p.m. Pacific.

Come join the fun — it’s livestreaming on Apple’s investor site.

What to expect from Apple earnings call Q4 2016

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money
Apple will reveal Q4 2016 earnings on October 25.
Photo: Ste Smith/Cult of Mac

During tomorrow’s Apple earnings call, Tim Cook is likely to unload some bad news. Wall Street expects Apple to report its first annual revenue decline since 2001, snapping one of the most impressive streaks ever witnessed.

Slumping iPhone sales mean Apple’s annual revenue could drop to $215.67 billion for 2016. That would be a significant decline from the $233.72 billion in revenue Apple posted in 2015 — but there may be light at the end of the tunnel.

An illustrated history of the iPod and its massive impact

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Editor’s note: This weekend was the 15th anniversary of the iPod, the humble digital music player that reshaped Apple.

To mark the occasssion, Cult of Mac is republishing this illustrated history of the iPod — put together to celebrate the device’s 10th anniversary, and originally published on Oct. 22 2011.

An Illustrated History of the iPod

The iPod grew out of Steve Jobs’ digital hub strategy. Life was going digital. People were plugging all kinds of devices into their computers: digital cameras, camcorders, MP3 players. The computer was the central device, the “digital hub,” that could be used to edit photos and movies or manage a large music library. Jobs tasked Apple’s programmers with making software for editing photos, movies and managing digital music. While they were doing this, they discovered that all the early MP3 players were horrible. Jobs asked his top hardware guy, Jon Rubinstein, to see if Apple could do better.