Are Apple fans irrationally loyal to their brand?

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How deep is your love for Apple?
How deep is your love for Apple?
Photo: Ste Smith/Cult of Mac

Apple fans have good reason to love the Cupertino company, which continues to revolutionize new product categories and deliver hugely successful products year after year. But how far should that love go?

Friday-Night-Fights-bug-2Some might say there is a group of fans who are irrationally loyal to the Apple brand, devoted to buying its latest products just because they sport the Apple logo, and dismissing all competitors just because they don’t. But is there really a “Cult of Apple?”

Join us as we battle it out over that very question in this week’s Friday Night Fight between Cult of Android and Cult of Mac.

Apple vs. Google: Which titan will crumble first?

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Who's your money on?
Who is your money on?
Photo: Ste Smith/Cult of Mac

Like every other company, Apple and Google have had their share of highs and lows in the past — but one thing that’s for sure is that neither of them can keep going from strength-to-strength indefinitely; they’ll both stumble at some point in the future.

Friday-Night-Fights-bug-2But which will be the first to take a tumble?

Join us in this week’s Friday Night Fight between Cult of Android and Cult of Mac as we battle it out over that very question!

iPad Air 3 could be a no-show at Apple event

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The iPad Mini 4 is almost here.
The iPad Mini 4 is almost here.
Photo: Apple

Apple is expected to unveil its new lineup of iPads at a keynote event in early September, but according to a recent rumor mill, the iPad Air 3 might not make an appearance on stage.

Chinese-based tablet supply chain makers have supposedly received decreasing orders because Apple plans to be more conservative with its tablet product line, claims DigiTimes sources who say a replacement for the iPad Air 2 isn’t in the works yet.

School sells hundreds of Apple devices for a fraction of their cost

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intel-imac-at-macworld
It's not new, but for $50 you can't go wrong.
Photo: Mccullagh.org

A Michigan school district is selling off close to 800 iMacs, MacBooks and iPads for astonishingly low prices ranging from $50 to $100.

The schools are in the process of upgrading their classroom technology, and made the decision to sell off the old equipment instead of adding it to the tons of unwanted computers and other gadgets that get thrown away each year.

Wallpapers and Wi-Fi calls galore: All the new treasures in iOS 9 beta 5

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ios-9-icons
iOS 9 beta 5 has some of the most exciting goodies yet including a new wallpaper set.
Photo: Apple

The brand-new beta of iOS 9 brings an entirely new set of wallpapers, some welcome improvements to Apple Music and more new treasures. These are some of the most exciting changes yet to Apple’s upcoming mobile operating system (the previous beta brought back Home Sharing and delivered lots of tiny design tweaks).

Let’s run through all the changes in iOS 9 beta 5, which was made available to developers today.