Imagine that you’re in a Samsung team meeting. You’ve been asked to come up with unique ideas for a Galaxy S7 case and, because it’s late in the day and all the good ideas have already been voiced, you start coming up with joke suggestions.
Since everyone seems to love giant smartphones, you quip that some people might like it if you created a case the size of a surfboard. People could even use it for real, since the S7 is water-resistant. You look at the rest of the group, expecting someone to laugh. Your boss doesn’t crack a smile. Then he reaches for his phone and you fear that you’re out of a job.
“I’ve got a member of my team down here who deserves a massive raise,” he says.