Many people say they want to get fit, but what does this actually mean? Fit for what?
The websites of leading fitness trackers, like Apple Watch, Fitbit, Microsoft Band and Jawbone Up don’t shed much light on this question. They talk a lot about the things that their devices measure, and even suggest changes in how we go about our day, but they rarely explain why this matters or what the actual benefits are.
Your “other” workout had better be cardio. Photo: Jim Merithew/Cult of Mac
Apple’s approach to fitness is all about cardio and burning calories.
That’s great if you’re into running or cycling. But for other kinds of exercise, like bodybuilding or yoga, it’s not relevant at all. And if you want to lose weight, cutting the calories you eat is usually more important than burning calories through exercise.
So why does Apple Watch focus exclusively on cardio, and what does this means for people using one to get in shape?
Customer reviews on the App Store are good for business. It’s not just that good reviews can improve your app’s ranking. Reviews have also helped me build a better app.
But with all the fake reviews and haters out there, it’s sometimes hard to see the wood from the trees. The trick is to know exactly which reviews to pay attention to — and the secret is all in your stars.
Critical errors can do real damage as you try to rise to the top of the App Store.
I followed the advice of an App Store optimization expert last year in an attempt to promote my iPhone app. Big mistake. It felt wrong at the time, and it did more harm than good. Now I’ve learned to trust my gut instincts instead.