Dell Exec: The iPad Is Too ‘Shiny’ For Business

By

Despite failure of its Streak tablets, Dell exec trivializes iPad
Despite failure of its Streak tablets, Dell exec trivializes iPad

Dell hasn’t had anything resembling success in the tablet market with either businesses or consumers, but that isn’t stopping the company from deriding the iPad and its success.

According to Dell Australia’s managing director Joe Kreme, users only buy iPads because they’re “shiny” and troubleshooting any issue with an iPad or iOS could take up to four days. As a result of these so-called facts, Kreme said that the tablet race hasn’t even started yet.

Dell Exec Trashes iPad In Business Amid New iPad Launch

By

iPad vs. Dell Streak Android tablet
iPad vs. Dell Streak Android tablet

 

Just a few short weeks ago, Michael Dell announced that his company should no longer be considered a consumer PC and device maker. Dell should now be considered an IT vendor with a focus on enterprise data center products, went the message. The company was going to get out of the device and peripheral business.

What a difference a few weeks can make when it comes to a company’s message. While the tech world focused on today’s launch of Apple’s new iPad, Dell’s chief commercial officer Steve Felice was talking up the company’s ability to challenge the iPad in business environments. Or put more accurately, the ability that Dell will have to challenge the iPad when Windows 8 ships later this year.

Dell Tablet Plans To Go Up Against iPad In 2012

By

Photo by 아우크소(Auxo.co.kr) - http://flic.kr/p/9RZDSg
Photo by 아우크소(Auxo.co.kr) - http://flic.kr/p/9RZDSg

Remember Dell’s Streak tablet? Even though the device was just a blip in the minds of consumers, the PC maker wants to take another whack at going up against the iPad. The company is being coy with details, saying they want to get this attempt right.