Funny Apple video demos why iPhone privacy matters

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Apple: Keep Out, privacy
You keep people out of your bedroom, You should keep them out of your phone too.
Photo: Apple

Apple’s latest video is a humorous take a serious topic. It reminds users of this company’s commitment to privacy with the tagline: “If privacy matters in your life, it should matter to the phone your life is on.”

Watch it now:

Keep your boss and creepy dates at bay with a second phone number [Deals]

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Get a second phone number for your Craigslist deals, Tinder dates, and other times when you prefer a little privacy.
Get a second phone number for your Craigslist deals, Tinder dates, and other times when you prefer a little privacy.
Photo: Cult of Mac Deals

Even in the age of social media, our phones are one of the easiest ways for uninvited or unwanted contact. Privacy is hard to come by these days, so imagine being able to give your craigslist seller or Tinder date a phone number other than your real one. Or just having a dedicated line for work.

Trust is a vital component in Apple Health Records initiative

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Your health records from nearly 80 hospital can be collected so they're viewable on your iPhone.
Apple’s CEO says people know their iPhone can be trusted to securely hold their health records.
Photo: Apple

Apple’s CEO is optimistic about his company’s plan to have the iPhone store all our health records, even though it got a black eye recently: turns out some third-party iOS apps leaked health-related data to Facebook. 

But Tim Cook says that people trust Apple because the company has a deep commitment to user privacy, and people know that. 

Multinational struggle pits Apple against new encryption laws

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GrayKey can bypass iPhone security
Several governments have passed or are working on laws that Apple argues weaken the encyption that protects the privacy of its users.
Photo: Ed Hardy/Cult of Mac

Australia recently passed a law forcing tech companies to give law enforcement greater access to encrypted messages from users. The U.K. already has a similar law, and India is considering one.

There’s no new legislation in the U.S., but the FBI and other police agencies still want easy access to iPhones and other computers, as well as private conversations.

Some of your favorite iOS apps are feeding your data to Facebook

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facebook
Oh look, another Facebook controversy.
Photo: Ste Smith/Cult of Mac

Deleting your Facebook account isn’t enough to stop some apps from sending deeply personal information about you to the social network.

The Wall Street Journal found a wide range of apps that send personal information to Facebook even if you don’t have an account. Health apps and real estate apps were discovered sending a lot of information to Facebook and the type of data might surprise you.

Apple pulls third-party SDKs from Shazam in latest update

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Shazam on iPhone XS
The latest update is out now.
Photo: Apple

Apple has pulled all but one third-party SDK from Shazam in its latest update.

The move wipes out analytics firms, ad networks, open-source projects, and more — including Google AdMob, Facebook Ads, Amazon Ads, and DoubleClick. Only HockeyApp, a Microsoft platform for beta testing, is still available.

How to search your Google search history

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Google is watching, all the time. Turn it to your advantage.
Google is watching, all the time. Turn it to your advantage.
Photo: Charlie Sorrel/Cult of Mac

How many time have you tried to remember that site where you read that thing last week? A million, probably. And how many times have you found it? Less than a million, for sure. But did you know that you can use Google to search only sites that you have visited?

You can, and it’s awesome.

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ios11
Apple takes privacy seriously.
Photo: Ste Smith/Cult of Mac

Zuckerberg explains benefits of WhatsApp, Instagram, Messenger merger

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facebook-logo-file
It won’t happen until 2020 at the earliest.
Photo: Jim Merithew/Cult of Mac

Facebook CEO Mark Zuckerberg has confirmed plans to merge WhatsApp, Instagram, and Facebook Messenger — but says it probably won’t happen until 2020 at the earliest.

In a fourth-quarter earnings call this week, Zuckerberg also explained the reasons behind the plan, such as increased security with end-to-end encryption. Many questions still remain unanswered, however.

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facebook
The war between Apple and Facebook is heating up.
Photo: Ste Smith/Cult of Mac